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APC Arrives For SS17

Created in 1987 by Tunisian Jewish fashion designer Jean Touitou, APC or Atelier de Production et de Création has become renowned for their minimalist aesthetic, and well-tailored designs. With Touitou believing that clothes should never overshadow the personality of the wearer, the spring/summer collection reflects this through the simple on trend, ready to wear pieces.

The APC Clothing Spring Summer 2017 range comprises of a variety of styles and pieces, including bags, jeans, shirts, accessories and versatile sweatshirts. A favourite of ours is the ‘U.S’ sweatshirt, with a branded motif in bold black printed onto the chest. This casual piece has ribbed cuffs, hem, and neckline for a comfortable fit, making it the perfect wardrobe staple.

The collection focuses on a mixed palette of dark tones, with neutral shades complementing the pieces throughout. In keeping with A.P.C’s ethos, the range includes smarter wear, all with the simple aesthetic that A.P.C are famed for. The range also includes jackets, including this iconic Harrington style piece, crafted from an Italian cotton-linen twill for a lightly water resistant finish and presented in a seasonal taupe colourway, this jacket is ideal for the transitional months. Other features raglan sleeves and elasticated hem for effortless, stylish comfort.


The sleek silhouettes are designed to withstand the seasonal trends, utilising a minimal appearance for a timeless finish. To see more of our Spring/Summer collection visit our full collection of APC Clothing or check out our Sunderland based store!

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