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The Brands That Men’s Style Icons Wore

When it comes to what to wear we are constantly looking for inspiration, with social media heavily influencing our choices of what’s hot and what’s not. It’s safe to say there’s a multitude of originality available to us, including celebrity style. Some of the most iconic celebrities have shaped the way we dress and what designers we wear, as FASHIONBEANS illustrates in their latest blog post “the brands that men’s style icons wore.”

The article details renowned stars, James Dean and Steve Mcqueen, with particular attention paid to their shared love of the classic Baracuta Harrington jacket, noting Steve’s ability to bring a masculine finish to his style, whatever the occasion.

” As one of the best dressed men of all time, Steve McQueen is a name that needs no introduction on a list of style icons. Regularly referred to as the ‘King of Cool’, the late actor’s ability to bring a masculine edge to both smart and casual looks is still one of the most sought after wardrobe skills. ”

If you would like to read the full article on “brands that men’s style icons wore,” head over to FASHIONBEANS or take a look at our range of Baracuta G9 jackets.

Anthony Joshua Gym

Possibly The Best Fight Club In Britain – Backed By Anthony Joshua

Have you been looking for a new gym where you will be put through your paces every session instead of playing on your phone while you wait for a machine for 30 minutes?

Well we have just the thing, let us introduce you to BXR.

You have all heard of Anthony Joshua right? Well this is his new ‘passion project’ – A brand new boutique boxing concept gym that has set the bar sky high for other gyms to follow. Launched in January 2017, BXR is the world’s first high end boxing themed gym, dedicated to developing a championship mindset – and as they say, mind over matter. Set in Marylebone, W1, the gym offers a wide variety of services including a range of combat disciplines, strength and conditioning, circuit training, group classes along with clinic treatments, with boxing disciplines at its entire core.

Anthony Joshua Gym

GQ recently had the opportunity to take part in an intensive 2-month training course at BXR, giving an in-depth look at the gym, its facilities and what it has to offer. Safe to say, we are impressed here at the Aphrodite Offices.

The first thing you’ll notice about the “Anthony Joshua” gym, otherwise known as BXR, is the potent smell of leather and aftershave that circulates the sleek space. Split over two floors and decked out in dark wood, the vibe is more gentlemen’s club than gym. The walls downstairs are adorned with a mammoth TV and plenty of cool art, including a particularly eye-catching shot of Emily Ratajkowski. It’s here you’ll find Sweat By BXR, a set of three pay-to-train studios concentrating on boxing skills, strength and conditioning and cardio respectively, and the in-house clinic

While this gym maybe a little too far away for many to make after work, we sure enjoyed the article. Read the full article over at GQ or browse some of our handpicked gym essentials below.

Aphrodite’s Gym Picks

Nike Outfit

Nike Tech KnitNike Tech Knit JoggersNike Air <ax Ultra Flyknit Trainers







Browse our full collection of Designer clothing and Sneakers

Steal Drake’s look with our range of Fred Perry t-shirts

It has been noticed that Drake has been donning some stylish and cool brands recently. From Stone Island, Moncler and now Fred Perry.

The highly respected rapper posted a picture on his Instagram account of him wearing a casual Fred Perry taped ringer t-shirt, the perfect choice for a laid-back event paired with jeans and trainers.

You can get Drake’s look over on our website now, as we stock the Fred Perry ringer t-shirt in navy and snow white, both available here


When your neighbor stops by to watch the game ✉️📦📬

A post shared by champagnepapi (@champagnepapi) on

Noel Gallagher

How to Get Noel Gallagher’s Brit Awards 2017 Look

The 2017 BRIT Awards saw many newsworthy moments as usual, from the diverse range of award winners to the house falling off the stage during Katy Perry’s performance. One of the more poignant moments came when the late, great David Bowie was awarded the Best British Album award for his phenomenal Blackstar. Bowie’s son, film director Duncan Jones, accepted the award on his behalf, presented by Noel Gallagher.

As usual, Noel was impeccably turned out in a dark shirt, jeans, and a fantastic tan suede jacket. A classic casual look, whether you’re at an awards show or just watching one on the telly, we’ve put together an quick guideline to help you capture a little of Mr. Gallagher’s effortless swagger.

Noel Gallagher Brit Awards



Shop the look above, and let us know what you think through the links below.

Moncler Brand Guide

Moncler Brand Guide

Moncler Brand Guide

Moncler is an iconic fashion brand, from the slopes to the city streets. There are few brands that can lay better claim a reputation of a pure, exuberant luxury than the French Moncler brand. With status and character developed over years of creating beautiful, functional clothing with an unparalleled level of quality, the Moncler name is understandably held in high repute. 

Most famous for their work with goose down, the Moncler brand creates some of the most sought-after jackets and apparel pieces in the world, with its appeal intersecting many different cultures, styles and age groups.


Moncler Jackets

History of the Moncler Brand:

Founded in 1952, the Moncler brand is steeped in tradition and heritage. Taking its name from the mountain village in which the brand was born — Monastier de Clermont, near Grenoble, France — Moncler’s now grand reputation has much more humble roots. The brand was started by Rene Ramillon, an entrepreneur and a visionary, who started out by designing equipment to suit the harsh,   mountainous local conditions. He authored over a dozen patents, by developing innovative designs for padded sleeping bags and tents with external covering for camping; all bearing the brand’s iconic moniker.

It wasn’t until 2 years later, in 1954, that the Moncler brand began to develop the item that would become the modern-day Moncler cornerstone – the goose down jacket. The design came about as a result of necessity. It was developed to help keep the brand’s factory workers warm; they would wear the down jackets on the outside of their overalls to shield them from the cold whilst they continued to work on Moncler’s outdoor range.

It took the infamous French mountaineer Lionel Terray to realise the potential of Moncler and Ramillon’s down-filled designs. After returning from an expedition, Terray asked Ramillon to produce snowsuits, gloves and sleeping bags to protect him against the extreme climates he kept encountering. The glowing reports that followed up on the return of Lionel Terray led Moncler to perfect their designs, and resulted in the brand being utilised on expeditions all over the globe.

In 1954, an Italian expedition used the brand to conquer K2, the world’s second-highest summit, whilst Lionel Terray took his Moncler gear to explore Alaska in 1964. This was the turning point for the Moncler brand, as it turned its hand to concentrate on this new offshoot of production. Moncler began to produce weather beating garments that would withstand the harsh conditions any mountain could throw at them – but it was in the cities and streets that Moncler started to create a true sartorial buzz.


Moncler Jacket

It took the infamous French mountaineer Lionel Terray to realise the potential of Moncler and Ramillon’s down-filled designs. After returning from an expedition, Terray asked Ramillon to produce snowsuits, gloves and sleeping bags to protect him against the extreme climates he kept encountering. The glowing reports that followed up on the return of Lionel Terray led Moncler to perfect their designs and resulted in the brand being utilised on expeditions all over the globe.

In 1954, an Italian expedition used the brand to conquer K2, the world’s second-highest summit, whilst Lionel Terray took his Moncler gear to explore Alaska in 1964. This was the turning point for the Moncler brand, as it turned its hand to concentrate on this new offshoot of production. Moncler began to produce weather beating garments that would withstand the harsh conditions any mountain could throw at them – but it was in the cities and streets that Moncler started to create a true sartorial buzz.


Moncler Logo Patch

The Evolution of The Moncler Brand

The result of this clash between cultures on the mountainside and in the cities drove the brand to become the innovators that they have now been credited for. They made the first nylon and down quilted jacket, which used a technique to blow the down inner to fill the spaces in the jacket evenly, resulting in superlative insulation that mimicked the contours of a jacket perfectly.

However, not resting on its laurels, Moncler continued to research and develop. It supplied clothing to the French national downhill ski team at the Grenoble Winter Olympics, which led to its now strong affiliation with the European après ski scene. This move was paramount for the Moncler brand. They continued to develop their styles with the assistance of the ski team in order to develop the perfect down jacket to aid the team’s performance. Function-first features, such as leather patching to protect the jacket’s outer when the skier was carrying their skis over their shoulders, were employed and are still prominent on some silhouettes today. The exposure that Moncler gained through the Winter Olympics was unprecedented.

Moncler Gilet


The 1980s proved to be another turning point for Moncler when they enlisted the fabled expertise of French designer Chatal Thomass. Chatal’s aesthetic allowed the label to maintain its rising star on the slopes while also bolstering its presence in the streets through the use of vibrant colourways, fur trims and glossy finishes – all key elements that drive the Moncler consumer today.

Within the realm of the 21st Century, the label continues to innovate and keep their finger on the pulse of cutting edge fashion, releasing collaborative lines with world-renowned brands and designers like Thom Browne, Visvim and Ami. Most recently, the brand has partnered with stylist and designer Virgil Abloh for a line called Moncler O, combining classic Moncler designs with bold typographic and geometric prints in the style of Abloh’s OFF-WHITE label. Moncler’s mainline, while still encompassing the classic designs that made their name, also includes apparel and footwear which experiment with playful riffs on the iconic Moncler logo and tricolour detailing.

Moncler Trainers

Moncler Clothing Hallmarks

Moncler Hooded Cardigan – Combining the immense insulation of the classic down designs with the slick, elevated appearance of a cardigan, this hooded silhouette is somewhat refined but also status-worthy. The Moncler Hooded Cardigan features include warming padding to the core, an adjustable hood, printed credentials, a zip-through closure and two side-entry pockets.

Moncler See Jacket – Perhaps a perfect example of the brand’s urban persona, the Moncler See Jacket is a hybrid design born specifically for the city streets. With the razor-sharp styling of a shirt and the practicality of a jacket, this overshirt style is crafted from shiny nylon, featuring a zip fastening and a Napoleon chest pocket, signed off with the symbolic felt appliqué to the left arm.

Moncler Outerwear

Moncler Hooded Cardigan & Moncler See Jacket available at Aphrodite1994.

Moncler Lori Gilet Just one of the label’s many sleeveless styles, the Moncler Lori Gilet is built from a light and airy nylon and packed with insulating goose down, making it the perfect all-year-round piece. Whether you’re sporting this on its own during the warmer months or layered up through winter, its functional features will serve you endlessly – they comprise a funnel neck, elasticated cuffs, zip-through fastening and two zipped pockets, complete with the iconic Moncler felt appliqué.

Moncler Willm Jacket – Boasting bulkier proportions for superlative warmth, the Moncler Willm Jacket delivers style and substance in abundance. Filled with fluffy down internally, the design goes on to reveal a lacquered tricolour graphic to the outer, paired alongside a branded appliqué, a two-way zip closure, drawstring adjustable hood and two waist-side pockets.


Moncler Gilets

Moncler Lori Gilet & Moncler Willm Jacket available now at Aphrodite1994.


A-List Moncler: Celebrity Fans of The Brand

The luxurious identity that Moncler has woven over the last few decades is personified by the list of celebrities who have favoured it time and time again. From timeless megastars like David Beckham and Angelina Jolie to some of today’s hottest musicians like Drake and Rihanna, Moncler’s catalogue of high-profile fans is endless – thus allowing the brand to position itself at the epicentre of pop culture.

Drake (or Champagne Papi) famously sported the Moncler Maya Jacket in his ‘Hotline Bling’ music video.

Drake Hotling Bling Maya Moncler Jacket


Shop our entire selection of products from this iconic brand, including Moncler jackets and Moncler sweatshirts online at Aphrodite 1994.

Get Drake’s Stone Island Look

Stone Island

Nothing says statement piece more than a bright white sweatshirt, especially one with iconic branding to the sleeve, and we’d expect nothing less from a man with the calibre of style like Drake. He is definitively one to watch in the style stakes, with him dabbling in brands like Moncler, Saint Laurent, Gucci and Stone Island. Want to get Drake’s off duty look he was sporting at Wimbledon with the world’s eyes upon him? You can get Drake’s Stone Island  sweatshirt, but act fast as there are only limited numbers left.

Drake Stone Island

Phil Neville Wears Moncler

Phil Neville Wears Moncler

If you have tuned into BBC’s Class of 92: Out of Their League over the past couple of weeks, you will have saw the Neville brothers wearing a variety of Moncler garments. Along with their old team-mates Paul Scholes and Ryan Giggs, the two of them have been filmed wearing the likes of Moncler, Barbour and Nike throughout the episodes.

Phil in particular wore the grey zip hoody that we stocked earlier in the season that proved hugely popular. Although currently out of stock, we are hoping to get more stock in the future. Gary wore the Demar jacket in last nights episode along with some other pieces that many eagle eyed viewers will have spotted.

To view our full range of luxury apparel from outerwear specialists Moncler, head over to the Moncler category which is full of jackets, sweats, polo shirts, accessories and much more

Screenshot taken from BBC iPlayer

Daniel Craig wears Canada Goose to ‘Spectre’ photocall in Austria

The Canada Goose Lodge Hoody has recently become the talk of the menswear world. The reason being that it was worn by Daniel Craig when he appeared at the Spectre photo call in Austria. Craig sported the Lodge hoody in Spirit Blue when filming in Sölden throughout January and February this year. The lodge hoody was stylishly worn with dark blue jeans, lace-up boots and the Persol 714 folding sunglasses to finish off the look.

Daniel Craig Canada Goose

Photo Source: www.theloop.ca

Canada Goose joins a list of premium brands to have been featured in the production of Bond films, including Barbour and Sunspel. Sunspel’s polo shirts and the Tokihito Sports jacket from Barbour have both made an appearance in the new 007 series.

Canada Goose

The features of the versatile Lodge hoody make the piece extremely practical for the upcoming colder months, offering a 750 white Duck down fill and ripstop construction. The waterproof hoody offers a slim fitting silhouette for a more sophisticated and flattering look. Not only does this piece look impeccable, its accents range from premium warmth and windproof protection, to having an adjustable hood for better protection against the elements. Lycra stretch cuffs offer both comfort and extra fit, making your experience wearing this jacket as cosy as possible.

Canada Goose

Get the look

Why not wear the jacket like Bond himself? Here are a few tips on how to style the Canada Goose Lodge Hoody based on Daniel Craig’s appearance in Austria.

Fracap M120 Scarponcino Suede Boots in Coffee

A staple piece from Fracap, complete with vibrant yellow laces against a flawless brown suede construction. Complete with a Vibram lightweight sole and embossed features for a sophisticated look.

Persol Crystal Folding Sunglasses in Crystal Suprema Havana

This stylish, hand-crafted pair of sunglasses is a perfect match to those worn by Daniel Craig. The contrasting Havana brown frame compliments the grey lens to give a luxe feel. The sunglasses themselves have gone through an extra ten process in order to achieve a unique folding mechanism.

The Lodge Hoody is sold out on Canada Goose’s website, but not to worry, because we have it available right here! See out full range of Canada Goose online and in store.

Brands from Bond

Bond fans are awaiting the highly anticipated release of Spectre, the new Bond film. The film is set to be released on November 6th and will be the fourth modern Bond film starring Daniel Craig. To make the wait a little easier, we thought we would throwback to Casino Royale and Skyfall, where we see Craig sport both Barbour and Sunspel in his role as Bond.

The Sunspel ‘Riviera’ Polo

Image courtesy of www.wellbuiltstyle.com

Sunspel has been a prime label for Bond, the brand even recreated the iconic blue shorts worn by Sean Connery in Thunderball, 1965. In the 2006 film Casino Royale, Daniel Craig is seen in several Sunspel shirts. Most famously the blue polo which was tailored especially for him to wear by the brand. The design is based on the 1950’s classic made for the Italian Riviera, hence how it adapted to its name, the Riviera polo shirt.


The Barbour Beacon Sports Jacket

Skyfall Barbour

Image courtesy of www.thesuitsofjamesbond.com 

The original jacket worn by Daniel Craig in Skyfall was the Barbour Tokihito Sports Jacket. Director Sam Mendes wanted to add a vintage theme to this particular scene, which was achieved perfectly with the use of this jacket. The Barbour Beacon Sports jacket is a recreation of the one used in the film, looking pretty much the same with a few small changes along the way. This jacket is ideal for the unpredictable British weather with its 100% waxed cotton outer. It sports a slim fit which contributes to its classic and stylish look.

Barbour Commander

 If you want to challenge your inner Bond, make sure to check out our ranges of Barbour and Sunspel both online and in-store