New Balance 550: Fresh Colourways Available Now
Here at Aphrodite, we are happy to welcome not one, but two new colourways into our ever-growing repertoire of New Balance 550s. The first features a more subdued palette, donning a tasteful combination of burgundy and navy appliques, while the second pair sport more vibrant iterations of marine and sapphire blues, depicting a scene reminiscent of varying depths of the ocean.
New Balance 550s have been commanding attention on the court since 1989, and have experienced a recent revival within the fashion-sphere thanks to the attentive eye of Aimé Leon Dore creative Teddy Santis in 2020 after having spotted them in an old team photo.
The growing popularity of the pair can be further attributed to the resurgence of the “dad trainer,” a trend spearheaded by celebrity endorsements from the likes of Jack Harlow, Emily Ratajkowski, and Justin Bieber. New Balance have become renowned for their quality and comfort, so with their trusted craftmanship coupled with today’s global trainer hype, we think it is fair to say that the 550s are here to stay.
You can pick up a pair yourself at Aphrodite, retailing at £109.00 bag them online and in-store now.