2002r | Aphrodite



New Balance 2002R Protection Pack

2002R Protection Pack Ripstop: Where Style Meets Durability

Welcoming The 2002R Protection Pack Ripstop

We are thrilled to announce this long-awaited  New Balance 2002R Protection Pack Ripstop on October 1st; an even more durable and utilitarian development on a contemporary silhouette. This latest pack has landed in 3 colourways, including Dark Moss, Sandstone and Eclipse, giving you lot a wide array of options to adapt the shoe to your personal style. 

New Balance 2002r Protection Pack Ripstop

Durability Upgraded: The 2002r Protection Pack Ripstop Makeover

The 2002R silhouette has been a favourite among collaborators, with recent releases from Atmos, Shoe Palace, and DTLR garnering widespread attention. However, it’s the “Protection Pack” that has truly captured hearts with its future-relic vibe. This series has not only seen several successful collaborations but also over a dozen impressive inline releases.

New Balance 2002r Ripstop Protection Pack Toebox

One of the standout features of the protection pack is, of course, the jagged-edge overlays, adding a touch of ruggedness to the design. The exposed heels, revealing the iconic NB logo, add to the distinct charm of these sneakers.

New Balance 2002r Ripstop Protection Pack Heel Detail

However, the highlight of this Protection Pack iteration lies in the base layer – ripstop nylon. This tough and durable material ensures that the shoes can withstand any challenge thrown their way, making them perfect for the urban explorer. 

New Balance 2002r Ripstop Protection Pack Toggle

Adding to the utilitarian style, this update introduces a bungee lacing system, a first-time detail that offers both functionality and an edgy aesthetic. The fusion of durability and style in the New Balance 2002R Protection Pack Ripstop makes them a must-have for sneaker enthusiasts and fashion-forward individuals alike. 

Whether you’re a collector seeking the next pair or simply looking for footwear that can keep up with your pace, the New Balance 2002R Protection Pack Ripstop is the ultimate choice.

Don’t miss your chance to own a pair of these masterfully designed, soon-to-be iconic New Balance – head to Aphrodite Clothing in-store and online on the 1st of October and secure your favourite colourway before they’re gone.


New Balance 2002R Protection Pack Slate Grey

New Balance 2002R Protection Pack Drops In Slate Grey

What is the New Balance Protection Pack
New Balance 2002R Protection Pack Slate Grey

Initially designed by Yue Wu the ‘Refined Future’ or as it’s more commonly known as, the ‘Protection Pack’ delivers a unique rugged aesthetic that we’ve all grown to love. Debuting back in 2021 the now signature aesthetic divided sneakerheads with its bold deconstructed visuals. Currently though, the collection is touted as one of the biggest must-haves in any footwear rotation and has been dubbed the trainer of the year by millions of loyal New Balance followers on social media.

New Balance 2002R Protection Pack Slate Grey

The latest colourway to adorn the fan-favourite is a clean Slate Grey. The neutral tone engulfs the soft suede panels as they combine with a breathable mesh toe-box to produce a stunning, functional upper. As always various New Balance motifs decorate the model including ‘2002R’ and ‘NB’ lettering, while the brands iconic N logo is placed on each shoe. 3M reflective detailing provides visibility in low light conditions and the rugged aesthetic continues across the tongue, side panelling and toe-box.

New Balance 2002R Protection Pack Slate Grey

Of course, New Balance’s eternal emphasis on comfort is displayed in this model with an Abzorb midsole and individual Abzorb SBS pods providing top-of-the-range cushioning and a wholly unique look. N-Ergy and Stability Web technology are also including in the function filled sole, offering incredible support and stability on-the-go.

Not one to miss out on, you can pick up your own pair of New Balance Protection Pack 2002R’s as they retail for just £149.00, cop both online and in-store at Aphrodite Clothing now.


New Balance 2002R Protection Pack in Black

New Balance 2002R Protection Pack Drops In Black And Navy

New Balance 2002R Protection Pack Trainers are some of the most sought after on the market, and while you may be kicking yourself for missing previous drops, you can rejoice in your chance to claim our latest arrivals.

Introducing the New Balance 2002R Protection Pack in both Navy and Black colourways…

New Balance 2002R Protection Pack in Black

They arrive as distressed as ever, with the deconstructed suede upper engulfing the breathable mesh base of the trainers. 3M reflective detailing also makes an appearance offering a bit of functionality to the contemporary style. Emblazoned across the side panelling is the Boston based brands iconic ‘N’ logo, which is paired with other New Balance motifs such as ‘NB’ and ‘2002r’ to stylise the shoe. The black pair serve in its urban aesthetic while the more refined Navy pair will slot into almost any aesthetic.

New Balance 2002R Protection Pack Trainers in Navy
They aren’t all about style either, after all to New Balance comfort is king. that’s why you’ll find an incredibly soft foam tongue, spongy in-sole and Abzorb technology underfoot. A proprietary blend of soft EVA foam, Abzorb technology does what it says on the tin, absorbs shock and softens impact. Ideal for those constantly on the go.

That’s enough rambling on though, after all, if you want your chance to cop you’ll have to be quick. Head to our New Balance 2002R category where you can pick up the model for £149.00.

Novembers Newest: This Months Best Releases

November is almost over and with a ton of quality arrivals hitting the Aphrodite shelves, we thought that we’d give you a quick rundown of our ten must-haves this month.

New Balance 2002R Trainers in Steel Grey

1. New Balance 2002R Trainers in Steel Grey


Arriving in a brand new ‘Steel Grey’ colourway, the New Balance 2002R offers a breathable mesh base with wavy suede overlays. The tonal grey palette offers endless styling versatility while the shape of the silhouette lead to the model possessing a natural ‘Dad Trainer’ flair. Underfoot, New Balance have opted for an N-Ergy midsole, and fused it with their Stability Web technology in order to guarantee that classic New Balance comfort that has very much become synonymous with the brand.

Browse New Balance Here

Stone Island Microfelt Jacket in Green

2. Stone Island Microfelt Ripstop Primaloft Padded Anorak in Sage Green


Released as part of Stone Island’s 40th anniversary celebrations, this stunning Anorak serves as a true collectors piece. Reminiscent of the archival ‘Toffee Wrapper’ Jackets, the jacket offers a Microfelt ripstop outer shell and is lined with PrimaLoft Silver padding, ensuring elemental protection come wind or rain. Alongside its eye-catching look that transcends seasonality, the garment has a whole host of functional features and is decorated with the 82-22 motif and the iconic detachable compass badge.

Browse Stone Island Here

Norse Projects Adam Lambswool Cardigan in Dark Olive

3. Norse Projects Adam Lambswool  Cardigan in Dark Olive


Sometimes its the simple pieces that truly stand out, and this Lambswool Cardigan from Danish Outfit Norse Projects quite clearly proves that. With minimalistic tab branding and a warming knit, the cardigan follows the brands ethos of being ‘Good for all Seasons’ with its timeless and versatile style. Great for layering on top of over winter and quickly converting to a nice and light outer garment as the weather takes a more positive turn, its not a piece you’ll want to sleep on!

Browse Norse Projects Here

Adidas Gazelle Trainers in Dark Blue

4. Adidas Originals Gazelle Trainers in Dark Blue


Adopted by the terraces, the Gazelle silhouette never grows old. The trainers are revitalised this season with a contemporary monochromatic blue suede upper, and paired with the brands classic gum sole. Gold foil and the trefoil logo add a touch of branding alongside the legendary three stripes to round off a simple yet stunning style.

Browse Adidas Trainers Here

Carhartt WIP Cold Incense Burner in Hamilton Brown

5. Carhartt WIP Incense Burner in Hamilton Brown


Slightly stand out from the rest of this list but deserving a spot nonetheless, this Carhartt Cold Incense Burner effortlessly adds character to any living quarters. With its branded jacket design, the ceramic piece injects a bit of playfulness to any room, and when paired with Carhartt’s incense sticks, leaves your place smelling damn well good. We know what you’re thinking, this would be a great gift… Yeah, for yourself! Grab one now.

Browse Carhartt WIP Here

Canada Goose Crofton Jacket in Atlantic Navy

6. Canada Goose Crofton Jacket in Atlantic Navy


With Winter approaching there may be a few of you who are looking for a brand new jacket; Not only will this Canada Goose Crofton Jacket carry you through the cold, but its ultra lightweight structure and 750 Power Down Fill means that is a perfect piece for year round wear. The warming duck down will keep you nice and toasty while the ripstop exterior guarantees both quality and durability. As always the brand sign things off with internal branded shoulder straps and their iconic Arctic Disc Logo to the left arm.

Browse Canada Goose Here

Ami De Coeur Funnel Neck Knit in Off White

7. Ami De Coeur Funnel Neck Knit in Off White


A staple of the Ami Paris offering that always seems to fly off the shelves, this chunk heart flavoured knit will be your go-to winter companion. Carefully crafted in Italy, the knit features an elasticated hemline and cuffs for a more personalised fit, while a cosy funnel neck keeps you warm wherever you go. The boxy, oversized knit is complete with a large red Ami logo to the chest.

Browse Ami Paris Here

Axel Arigato Genesis Vintage Runner trainers in Triple Black

8. Axel Arigato Genesis Vintage Runner Trainers in Black


Expertly designed by the Scandi-based brand, and made in Portugal to ensure the best craftsmanship possible, this blacked out version of the Axel Arigato Genesis Trainer offers a stylish combo of suede and leather overlays alongside subtle gold foil branding. The monochrome kicks have already sold out once this month so be sure to jump on this restock while you can!

Browse Axel Arigato Here

By Parra Striped Socks in Off White

9. By Parra Striped Logo Crew Socks in Off White


Socks are an often overlooked part of any outfit, and yet, they can change the whole dynamic of a look. By Parra would be my first stop for a fresh pair, with the colourful stripes of these socks complimenting the neutral off white tones, and of course and embroidered logo finishing them off. These don’t just make a great gift to yourself, we heard they’re a great stocking filler too, after all x-mas is just around the corner.

Browse By Parra Here

Moncler Grenoble Cod Hoodie in Cream

10. Moncler Grenoble Corduroy Hoodie in Cream


Rounding off this list is an excellent piece from the Moncler Grenoble range. This nylon-lined corduroy hoodie offers ever-functional style that transcends the slopes. The garment offers a range of features including an elasticated hemline, wind-proof inner, adjustable cuffs, drawstrings to the hood and a classic kangaroo pouch to the front. With matching corduroy trousers available, and the classic Moncler grenoble branding to the left arm, this garment is certainly worth a look at.

Browse Moncler Grenoble Here

Some pretty nice pieces huh? If somehow, nothing on this list quite tickled your fancy then you can check out our entire range of New Arrivals below!

Browse AW22 Arrivals Here

New Balance 2002R Protection Pack Trainers

New Balance 2002R Protection Pack – Launch Info!

The New Balance 2002R ‘Protection Pack’ is back… and we’ve got two stunning new colourways heading your way.

New Balance have been killing the footwear game this year, the brand are truly on top of the world when it comes to trainer releases and a prime example of that is the 2002R Protection Pack. Selling out the second it hits the shelves at… well literally anywhere, the Protection Pack offers the 2002R silhouette with a rugged and distressed aesthetic, one that you lot clearly can’t get enough of.

New Balance 2002R Protection Pack Trainers

Previously dropping in more understated colourways such as ‘Raincloud’ or ‘Grey Mirage’, the 2002R hasn’t really been seen to rock colour, that is until now. Launching at 3PM on the 26/10/22 at Aphrodite, the 2002R Protection Pack is dropping in vivid colourways of ‘Light Artic Grey’ and ‘Lilac Chalk’.

New balance 2002R Protection Pack Trainers in Light Artic Grey

As always these kicks offer a super breathable mesh toe-box that’s intruded upon by rip-like multi-tonal suede overlays. To the shoes side panelling, ‘N’ branding is stitched alongside a more discreet 2002R motif. Underfoot the use of  N-Ergy technology and the brands stability web combine to offer incredible comfort cushioning and support. A combination of on-trend styling and timeless comfort, it really doesn’t get better than this.


Get ready to cop by signing up to our newsletter for first access to drops, and keep an eye on our @aphroditeclothing94 instagram for future releases. In the meantime though, shop our current New Balance 2002R offerings below.

Watch the related 2002r Protection Pack video below, showcasing two new colourways on feet.


New Balance 2002R ‘Nightwatch Green’ Lands at Aphrodite Clothing

A stunning colourway from the ‘Higher Learning Pack’.

New Balance 2002R Nightwatch Green

Following on from the huge success of the recent ‘Higher Learning’ New Balance Protection Pack, the New Balance 2002R is quickly solidifying itself as the greatest silhouette of 2022 and is set to drop in a ‘Nightwatch Green’ colourway at Aphrodite Clothing.


Sporting the same wavy side panelling and reflective ‘N’ branding, the trainer is dressed in a vibrant green colour that’s guaranteed to make you stand out from the crowd. The upper of the trainer utilises a supple suede that encapsulates a breathable mesh toe-box, creating a vintage look and offering a ‘Dad trainer’ aesthetic. White lacing secures the shoe while to the cream sole, NERGY and ABZORB technology guarantee comfort with support being offered through the brands Stability Web technology. The trainer is finished off with a black outsole and various pieces of New Balance branding.


These kicks are expected to fly off of the shelves, so to secure your pair head over to our New Balance category at Aphrodite.