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September 26, 2019

Aphrodite’s 25th Birthday Bash

To celebrate Aphrodite’s 25^th anniversary not only did we have the pleasure of working with Oliver Spencer, Grenson and Nudie Jeans on some seriously good collaborative clobber, but we also threw a bit of a party to mark the occasion. With the good people from Deja Brew spinning some of the funkiest tunes found this side of the River Wear and the botanical boffins at Port of Call keeping everyone well and truly hydrated, the evening went swimmingly, carrying on, much to the dismay of those at work in the morning, well passed everyone’s respective bedtimes. Take a look at what went down below and a big thanks to everyone for both the amazing turn out and support over the years.

September 17, 2019

Aphrodite 25th Anniversary Collaboration

To celebrate our 25^th Birthday we’ve teamed up with Oliver Spencer, Grenson and Nudie Jeans to bring you a limited-edition collaborative collection that not only pays homage to our newest milestone, but highlights the unique characteristics that have taken each of the veteran designers to the top of their respective games.

Having made shoes since 1866 not only does Grenson have a slight leg up on us when it comes to the sheer amount of years under their belt, but also when it comes to their ability to put together some undeniably top drawer footwear. No more evident than in this updated rendition of their M.I.E Sneakers, Grenson double down on their commitments to refined craftsmanship and precise construction, presenting a shoe that not only looks exceptionally easy on the eyes but perfectly embodies the British brand’s ethos and principals.

Championing the brand’s rich heritage history, the trainers use the traditional Goodyear welted method, a technique which Grenson has implemented for over 150 years which, despite being a more labour intensive and time-consuming process, yields significant improvements to both sustainability and durability. Made from a mixture of both smooth and grained tan leather for a hit of textural depth, they feature a contrasting rubber cup sole, script font detailing to the inner and an embossed Aphrodite moniker to the heel.

If outerwear is more your flavour Oliver Spencer may have just the thing. Known for their super contemporary cuts and traditional tailoring influences the London based brand has carved out a name for themselves when it comes to their seamless blend of both smart and casual sensibilities. Limited to 25 units, the jackets are presented In both an earthy olive and vibrant mustard colourway and boast a water repellent fabric as well as a number of paired back talking points including a signature press stud clasp, two-way zip and co-branded interior labels.

Last but certainly not least Nudie Jeans have not only treat us to a bespoke pair of their world-renowned denim but thrown in an exclusive graphic print t-shirt and tote bag for good measure. Using a robust selvedge denim, that’s made from 100% organic cotton, the jeans take on the brand’s tried and tested Lean Dean style sitting slim through the leg and tapering to the ankle. Designed exclusively for our latest milestone they feature detailing to the interior pocket lining and the classic jacron patch to the waist, hole punched 25 times to represent each of our years in business.

The full 25th Anniversary collaborative collection is available both in store and online now.

August 28, 2018

Lookbook // Back to the Grind

Whether it’s the office after a nice long holiday or time with the kids, jammy students to college or uni after campus shutdowns, we’ve got everything you need.

For the tardy ones perfecting that morning speed walk to the work base, these adequately named Maison Margiela runner trainers are a perfect sub for your usual smarts. The fashion house blend of A.P.C. Minimalism and style blended with the universal deconstructed designs of Maison Margiela make for a match of monumental proportions. We’re at the precipice of athleisure dominance, so make the most of luxury comfort whilst it is still at the top of the trends.

Suit swervers assemble … with AMI pulling stunts like the sublime use of the Tattersall check in this super sleek dress shirt, you can still throw on your chino trainer combo and mean business! This clean and contemporary take on staple palettes of #mensfashion is a must have for the modern gentleman. Mix quality accessories from Folk and Andersons Belts into the outfit to pair with minimal designs from the likes of Grenson and Norse.

Serial snoozers know too well the mad dash to lectures, but you can be more than prepared if you up your jersey game. Season favourites from this end are Ralph Lauren and Norse Projects with a hoodie and jogger selections on point. You can roll out on the wrong side of the bed every day if you’re going to rock this simple but effective luxury leisure wear.

Shop Brand New Arrivals Now

June 27, 2018

5 Best Minimal Footwear Styles For Every Budget

Want a clean crisp minimal shoe to pair with any outfit? We’re breaking down the best minimal white tennis and athletic styles for any look for every budget.

Under £50 – Novesta Star Master Trainers

A boost in popularity by the way of a heralded CDG collaboration has seen Novesta become a contemporary choice at a budget price point. Easy to pair with any outfit and a serious competitor for Converse and Van’s low top dominance. Novesta’s footwear is produced in Slovakia to honour their rich European heritage and constructed using a high-pressure machine to bond the natural rubber sole to the canvas upper, in keeping with the company’s anti-chemical and glue stance. We’d recommend a dress down casual look either a pairing with a statement t-shirt, jean and sock, similar to our Edwin ED 55 Jeans & Norse Project striped numbers in form of the Niels T-Shirt and Bjarki Sports Socks.

Under £100 – Adidas Continental 80

The Kanye approved Continental 80 is a sure-fire bet for everyone’s favourite dress down shoe come 2018 year end. With it’s obvious influence to the Calabasas Powerphase, the Continental 80 takes on more of a classic tennis styling with it’s supple tumbled leather and lateral two-tone stripes. Pulling out all the stops this year with original and unique reissues, this release from adidas is a perfect sports luxe accompaniment to the combo of a Champion sweatshirt and Ralph Lauren Flat Shorts

Under £150 – adidas BW Army Trainer

With a number of reissued iterations under their belt, adidas has put a minimalist stamp on their original 70s army trainer design with a budget-priced alternative to the Marigela Replica. Debuting a premium model close in construction to the high fashion alternative, the BW army comes equipped with an all leather constructed upper and soft vachetta leather lining for a luxurious touch topped off with the choice of premium cotton or rawhide leather laces. Pair this premium pair with the Folk Painter’s Jacket and Norse Project Aros Black for a mix of contemporary and heritage stylings.

Under £200 – Grenson Sneaker 1

When comes to minimal styles shoe stylings, the classic white tennis shoe is a wardrobe staple the world around. Presenting their first offering in the ‘sneaker’ world is Grenson, using their shoemaking expertise to create one of cleanest designs of the moment, basing their Sneaker 1 creation on the timeless design of the 70s tennis shoe. Dial in the tennis vibes with a full Aquascutum kit in their token club check design. Aquascutum Check Shorts, Aquascutum Polo Shirt and Aquascutum Abbott Club Check Cap

Over £200 – Margiela Replica Sneakers

Weighing in at a heavy £329 is the legendary Margiela Replica sneaker, adapting the classic German Army trainer into a high fashion behemoth. The quality in the construction is the Margiela ethos with no stone untouched in it’s design. Pair these ‘GAT’s with the perfect luxury athletic look in the form of the exquisite Maison Margiela’s Sweat Jacket and Trousers.

May 23, 2018

Grenson Shoes – How To Look After

Grenson Shoes Care Guide – 10 Tips To Look After Grenson Shoes

Here at Aphrodite we have recently bolstered our vast range of shoe care products, with care kits from Jason Markk, Crep Protect and Sneakers ER readily available in-store and online which are sure to prove perfect for the footwear aficionados among us. We also have a whole host of items from Grenson, including Grenson cream, polish, brushes and cloths to help keep your footwear collection in tip top condition no matter what the weather.

Imagine this… you have just spent a small fortune on a pair of leather shoes, you want them to last the distance, right? With help from our lovely counterparts at British footwear institute Grenson, we have pieced together a Grenson care guide; 10 tips to look after Grenson shoes which will hopefully help keep your investment fresh for many years to come.

Following these few simple steps will help prolong the life of your most trustworthy Grenson shoes.

10 Tips To Look After Grenson Shoes

Never wear your new shoes in the rain until they have been worn at least 3-4 times.
If your shoes do end up getting wet put shoe trees inside them (if you don’t have trees newspaper will work just as well) and let them dry out at room temperature for 48 hours before you wear them again. Wet sole leather will wear out twice as quick as dry sole leather.
Before polishing, wipe off any excess surface dirt with a dry cloth.
When its time to polish, use plenty of polish/cream and make sure its into the welt and the cracks between the upper and the sole. Let the polish sit on for as long as possible, over night is an ideal time scale. Browse our range of Grenson creams.
Use a Grenson cloth or brush to take off any excess polish/cream to shine them up.
If you want to darken your tan shoes use a dark polish, some people like to use black polish which makes them instantly look older.
Goodyear Welted shoes are easy to repair and the soles can be changed if needed.
A little test can be done to see if your shoe are ready for repair; If you can feel a soft spot in the middle of the front of the shoe where you walk, push it in with your thumb. If its very soft, its about to go, if its a little soft, you can get another few months out of them.
Leather soles can be very slippery, making it a task in itself to navigate across some floors. A cheeky little trick, cut open a potato and rub it into the sole, this will give you grip.
If you look after your shoes, they could last for years and years.

Take a look at our recent trip to the Grenson factory and interview with the brand’s owner and creative director Tim Little. Read full blog post here

Shop our full collection of Grenson shoes here

May 5, 2018

Outfit Grid – Heatwave, must have style day to night.

As a current of tropical air from the Atlantic Azores Islands hits the UK this weekend, we gear up for a scorcher of a bank holiday and what is claimed to be the start of the hottest May in four decades. Well, we know us Brits and whether its the beach by day or not, we know a beer garden, barbecue and at least one late night is on the cards, in true bank holiday fashion. Here’s a little something we put together to take you from day to night with a few things considered (comfort and coolness being the main competitors).

These cotton drawstring pants from APC, in a lightweight seersucker cotton are the perfect summer pant. Smart or casual, rolled up or down loose, their versatility means you can get maximum usage which is always a massive box ticker for us! Styled here with a yellow graphic print tee by Saturdays NYC, washed denim jacket by Nudie Jeans, The Marshal sunglasses in brown mirror by Ray-Ban and grey suede sneakers from Grenson. If you haven’t been introduced to Jason Markk yet then let us make you acquainted, with a highly sophisticated range of shoe care products we can describe only as magical lifesavers you really need to add products like the repel spray here to your list of things to try, you won’t be disappointed!

April 10, 2018

Outfit – Step into Spring … British spring!

Spring is finally upon us and we can start to de-layer and look forward to showing a bit more flesh. For now, however, we’re in that up and down phase where it isn’t quite safe to take too much of a risk but we have started to dig out our summer cotton for some of that spring layering. Here’s our idea of a perfect mid-week ensemble for you to wake up that spring wardrobe ready for some summer action. Time to turn up those chino bottoms, throw on a cotton shirt and remember a sweater.

Today’s outfit features cotton pants by Albam, light cotton shirt by Folk, cotton sweatshirt and marl knit socks by Norse Projects, suede and leather trainers by Maison Margiela. We thought we’d add one of our favourite newcomers, this Grenson, citrus and deep musk scented candle. Mainly because it’s scent is now filling the living rooms of quite a few of us here at Aphrodite HQ and we want to share the love.

March 30, 2018

Outfit – The Sartorial Minimalist

Norse Projects continue with their consistent minimal design silhouettes, and with every drop of collection items comes a ripple of excitement around Aphrodite HQ. Nothing has faltered in their SS18 collection which ranges in everything from spring pastel stripes to technically designed and constructed weather resistant jackets, and of course all the Norse staples in between. Here we chose a favorite from this weeks drop and popped it into a nice little weekend ensemble for you (you’re welcome). Introducing, the Norse Projects SS18 Jens Seersucker Zip Shirt, a navy seersucker cotton with black check detail, 2-way zip fastening, and discreet side pockets this is simplistic design at its finest.

Complete the look with this APC fine knit stripe jumper (or a crisp white oxford shirt to keep it even simpler), Norse Projects chino and contrasting marl socks and these super comfortable and durable Grenson canvas sneakers. All pieces that can be kept on rotation which is exactly how we like it. Have a good weekend.

November 13, 2017

Grenson – Stylist’s Picks Autumn Winter 2017

In Grenson’s long and enriched history since the 1800s, they have became the benchmark for producing the highest quality in leather footwear in the industry, and are still striving in being the crème de la crème.
Grenson have been making shoes continuously since 1866 and they are only in our third factory in all of that time, and that has been based in Northamptonshire. With Northampton’s historic cattle market it has been the hub of providing a ready supply of fine leather for the local workshops. So with that fruitful heritage, we know that they are a brand that will be here for the long haul. We thought we should treat you all to a look at our stylist’s top picks, as after all it is nearly the festive period.
One of our favourite pieces this season has to be the iconic Fred boot. With the classic Grenson Archie brogue being an essential piece of footwear for every formal occasion imaginable. I mean how can you not lust after the Fred boot; the Archie’s taller sibling, that has successfully been bridging the gap between formal-wear and smart casual. The key features to this sturdy boot are its oversized brogue punch-holes to the tan calf leather upper sat upon a Goodyear welt leather sole. With the Goodyear welt often cited as a hallmark of well-made shoes, this is yet another string to Fred’s bow.

The Grenson Fred Boot in Tan are available here for £239.00

As Sir Hardy Amies once said “It’s totally impossible to be well-dressed in cheap shoes” and by George he was right. The Grenson Triple Welt Archie Brogues in Mahogany, takes out a big felt tip pen and firmly ticks that well dressed box. Since we are not shy in showing our passion for our home-grown brands, we love that this brogue has been finely crafted in the Grenson factory in Northamptonshire. These brogues have been produced from ‘skin to box’ within the English factory, and are an exquisite example of fine British craftsmanship. (If you haven’t already check out when we saw the process first hand over on our youtube channel) The key features of these essential party shoes are their massive triple sole that been given the durable edge with its triple welt construction.

The Grenson Archie Brogues in Mahogany are available here for £429.00

Finally our third stylist’s pick is the fresh faced Grenson Sneaker 1 in White. With Grenson serving its country in the Great War by producing thousands of boots and shoes for the soldiers, stepping into the sneakers market was big leap for the brands. They may be new kids of the block when it comes to sneakers, but their wealth of knowledge when it comes to premium leather means they are for sure not falling short. The Sneaker 1 has been based on a super clean 70’s tennis shoe and crafted from luxury calf leather sat upon an Italian white rubber sole.

The Grenson Sneaker 1 in White are available here for £149.00

Grenson’s key pieces wouldn’t look out of place down at your local boozer or on a wedding dance floor one of the many reasons we can not get enough of this British heritage brand. This brand is just crying out for you to use the shoes emojis on your #grams!!
We were scratching our heads on how we could select only a handful of our favourite pieces from the range. The autumn winter Grenson collection is now available online prices ranging from £149.00 to £435.00.

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