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Winter Must-Haves: Discover the Latest Moncler Essentials

New Moncler Collection Revealed: Embrace the Colder Seasons in Style

Get ready to elevate your winter wardrobe with the latest Moncler essentials at Aphrodite. From iconic jackets to sleek t-shirts, winter wear, and more, we’ve curated a selection of our favourites that will keep you warm and looking good all season long.

Moncler T-Shirts and Tops: Go-to Garments

If you’ve been searching for the perfect Moncler T-shirt, Moncler Polo Shirt or Moncler Hoodie, your hunt ends here. Our inventory includes a variety of designs that embody Moncler’s distinctive style. These pieces are a testament to elegance and craftsmanship, making them a standout addition to any outfit.

Moncler T-Shirts and Tops AW23

 Moncler Stripe Tip Polo Shirt 33060 | Moncler Hooded Sweatshirt 33132 | Moncler Graffiti T-Shirt 33130

Elevate your casual style with the Moncler Graffiti T-Shirt in Black. Crafted from dense, heavy cotton jersey, this premium-quality tee offers a slim fit for a tailored look. The bold graffiti branding on the chest and subtle felt logo on the sleeve add sophistication to its design.

Introducing the Moncler Heather Grey Zip Hoodie, a versatile blend of style and comfort. With a relaxed regular fit and full zip closure, this hoodie features ribbed cuffs and hemline for refinement. The all-white felt logo patch on the chest highlights Moncler’s iconic status.

For a timeless addition to your wardrobe, consider the Moncler Tip Stripe Polo. Made from high-quality cotton, this luxurious polo shirt in minimal white exudes sophistication. Its two-button placket, tipped collar, and ribbed cuffs complete a refined look, perfect for smart-casual occasions.

Moncler Gilets and Cardigans: Versatility Defined

For a versatile layering option, explore our Moncler Gilets and Moncler Cardigans. These sleeveless jackets offer a perfect balance of style and practicality, making them ideal for various occasions. With our selection, you can effortlessly transition from outdoor adventures to urban settings without sacrificing style or comfort.

Moncler Gilets And Cardigans AW23Moncler Down-Filled Hooded Cardigan 33076 | Moncler Knitted Down Hoodie 33137 | Moncler Cardamine Vest 33113

The Moncler Cardamine Down Vest in black is a sustainable fashion statement, crafted from recycled polyester for eco-conscious elegance. With a sleek black and white design, this vest offers style and sustainability, featuring a down-filled, adjustable hood, and ample storage pockets.

Next up, the Moncler Down-Filled Hooded Cardigan in Navy is a masterpiece of contemporary comfort, boasting a captivating checkered torso fill and meticulous down insulation. Its rib-knit accents, drawstring hood, and iconic logo patch exemplify Moncler’s finesse, offering warmth and style in one.

In this stunning Olive colourway, the Moncler Knitted Down Hoodie is an ideal blend of fashion and functionality with its rib-knit details, elegant stripes on the sleeves, and branded zippers for a touch of luxury. This hoodie combines the warmth of down-filling with fine wool, adding sophistication and practicality to your wardrobe.

Moncler Puffer Jackets: Embrace Winter in Luxury

Last but certainly not least, Moncler Jacket and Moncler Puffer Jackets are the epitome of winter luxury. With their distinctive quilting and insulating properties, these jackets are designed to provide warmth without compromising on aesthetics. Whether you’re hitting the slopes or strolling through the city, Moncler puffer jackets are your go-to choice.

Moncler Puffer Jackets AW23Moncler Besbre Short Down Jacket 33128 | Moncler Ume Jacket 33041 | Moncler Padded Wool Cardigan 33073

The Moncler Besbre Short Down Jacket in brown combines practicality and warmth with a lightweight micro chic construction and down-filled interior, while its timeless design, leather trim, and convenient features make it a versatile wardrobe addition.

Experience luxurious practicality with this Moncler Jacket, an ideal choice for both staying warm and stylish. Crafted from fine wool, the Moncler Padded Wool Cardigan in white seamlessly combines style and functionality with its down-filled front panel, providing extra warmth and versatility for various occasions.

And finally, the Moncler Ume Jacket in Blue: a lightweight, weather-resistant puffer with a matte finish. It’s filled with luxurious goose down for warmth and features a detachable hood, two-way zipper, zipped pockets, and iconic Moncler branding.

There you have it – a glimpse into our latest Moncler essentials for AW23 at Aphrodite. Whether you’re in search of a coveted Moncler jacket, a minimalist t-shirt, a versatile gilet, or a luxurious puffer jacket, we’ve carefully curated our selection to cater to your winter fashion needs. Don’t wait any longer to embrace the season in style. Visit our store or shop online today and secure your favourite Moncler Clothing pieces before they’re gone!

Moncler Mosa Jacket in Arctic Camo

Moncler Mosa Jacket: Elevate Your Winter Wardrobe

Winter is just around the corner, and it’s time to gear up for the colder months ahead. If you’re a fashion enthusiast who craves quality outerwear that combines style and functionality, then the Moncler Mosa Jacket is a must-have addition to your wardrobe.

Unveiling the Moncler Mosa Jacket: A Winter Essential

Moncler has long been the go-to brand for those seeking top-tier outerwear and the Mosa Jacket is no exception. This masterpiece is set to make waves, thanks to its unique Arctic Camo design that effortlessly combines fashion forward aesthetics with winter ready practicality.

Moncler Mosa Jacket in Arctic Camo

Moncler Mosa Jacket: Key Features

Arctic Camo Design: The Mosa Jacket’s Arctic Camo pattern isn’t just bold, it’s a statement. This eye-catching design ensures that you’ll turn heads wherever you go, whether you’re hitting the city streets or venturing into the great outdoors.

Moncler Mosa Jacket Arctic Camo Print

Detachable Hood: Winter weather can be unpredictable, but the Mosa Jacket has you covered. Its detachable hood allows you to adapt to changing conditions with ease. Keep it on for extra warmth or remove it when the skies clear up.

Luxurious Goose-Down Fill: Moncler is synonymous with luxury, and the Mosa Jacket lives up to the reputation. It boasts a sumptuous goose-down fill that not only provides unparalleled insulation but also offers a level of comfort that is hard to match, 90% Down, 10% Feather.

Classic Felt Patch Logo: The Mosa Jacket proudly features Moncler’s iconic felt patch logo on the arm, symbolizing the brand’s commitment to quality and style. It’s a mark of authenticity that fashion enthusiasts recognize and appreciate.

Moncler Mosa Jacket in Arctic Camo Badge

Loose-Fitting Style: In addition to its striking design, the Mosa Jacket boasts a loose-fitting style that’s both comfortable and versatile. The relaxed fit allows for easy layering, making it perfect for adding sweaters or other winter essentials underneath while maintaining a stylish and relaxed look.

The Price of Quality

You might wonder why Moncler jackets come with a premium price tag? The answer is simple: quality. Moncler has built its reputation on crafting outerwear that combines the finest materials with exquisite craftsmanship. When you invest in a Moncler piece like the Mosa Jacket, you’re not just buying a jacket; you’re making an investment in long-lasting style and comfort.

Get ready to own the winter. Get ready to own the Moncler Mosa Jacket.

Looking for more information on Moncler sizing? Why not take a look at out Moncler Size Guide blog post.

Moncler Trailgrip Lite 2 Drop

Latest: Moncler Trailgrip Lite 2 in Three New Colourways

At Aphrodite, we’re thrilled to announce that Moncler, the renowned Italian luxury brand, is set to release three new colourways of the sought-after Moncler Trailgrip Lite 2 on July 4th both in-store and online. With their exceptional design, comfort, and performance, these trainers are sure to become a must-have addition to any design-conscious sneakerhead’s collection.

Moncler: Urban Outdoor Luxury

The Moncler Trailgrip Lite has already established its reputation as a versatile sneaker that effortlessly combines fashion and functionality. With the release of three new colourways in the revamped Trailgrip Lite 2, Moncler offers even more options to elevate your style and complete any functional ‘fit.

moncler trailgrip colourways

Whether you prefer a classic, understated silhouette or a bold and vibrant statement, there’s a colourway to perfectly match your taste in this stunning and versatile new iteration of a contemporary classic.

Contemporary Footwear Icons: The Versatile Trailgrip Lite 2

Beyond their prowess in producing iconic apparel, Moncler footwear is renowned for its scrupulously crafted, versatile array of hybrid outdoor trainers, sliders and court shoes. And the Trailgrip Lite 2 is a shining example of their dedication to superior craftsmanship. These sneakers are meticulously crafted with attention to detail, incorporating a range of exceptional features that set them apart from the rest.

Featuring a wide-set lacing system, the Moncler Trailgrip Lite 2 offers a customisable fit that ensures maximum comfort and support. The wider spacing between the laces allows for easy adjustment, accommodating a variety of foot shapes and sizes.

moncler trailgrip lite 2 3m

In addition, reflective details have been strategically placed at the sidewall, laces and heel to enhance visibility during low-light conditions. Whether you’re out for an evening run or navigating urban streets at dusk, the reflective accents ensure you stay seen and safe.

moncler trailgrip lite 2 mudguard

To tackle the challenges of outdoor environments, Moncler has incorporated a rear mudguard into the design of the Trailgrip Lite 2. This protective feature shields your shoes from mud, debris, and other elements encountered on trails or rugged terrains, ensuring your sneakers remain in pristine condition.

moncler trailgrip lite 2 tread outsole

Durability is a key focus in constructing the Trailgrip Lite 2, and the durable ripstop upper exemplifies this commitment. The ripstop material is engineered to resist tearing and withstand the rigours of outdoor adventures, providing long-lasting performance and protection for your feet.

These exceptional features, combined with the use of premium materials and expert craftsmanship, make the Moncler Trailgrip Lite 2 an unparalleled choice for urban and outdoor environments. You can trust that these sneakers will endure the demands of your adventures while keeping you comfortable and stylish every step of the way.

A Closer Look: Showcasing 3 New Colourways

Combining style, quality, and performance, these sneakers are a testament to Moncler’s commitment to excellence. The release of three new colourways for the Moncler Trailgrip Lite 2 marks an exciting moment for sneaker enthusiasts and fans of innovative design alike.

Moncler Trailgrip 2 in White Moncler | Trailgrip Lite 2 | White | £490.00 | 33032 | Style: 4M002 40 M3457 001
Moncler Trailgrip 2 in Navy

Moncler | Trailgrip Lite 2 | Navy| £490.00 | 33034 | Style: 4M002 40 M3457 P70Moncler Trailgrip 2 in Black

Moncler | Trailgrip Lite 2 | Black | £490.00 | 33033 | Style: 4M002 40 M3457 999

Mark your calendars and be among the first to rock the latest additions to the Moncler Trailgrip Lite 2 collection, available at Aphrodite Online on July 4th.

Moncler Grenoble

Moncler Sizing FAQ

How do Moncler Jackets fit? What is Moncler sizing like? These are some of the most asked questions we receive surrounding the outerwear brand, so to answer all of those questions we have put together this handy Moncler sizing FAQ.

If you still have any burning questions, feel free to leave us a comment below and we will try our best to answer them.

Moncler Maya Jacket in Red

Model is 6’1″ and wears size 3 (Large)

How do Moncler Jackets fit?

Moncler coats and jackets are one to have for a lifetime, so before you invest in a timeless piece, you’ll want to know what size is suited to you. Here’s everything you need to know about Moncler’s sizing.

Firstly, you’ll need to know that Moncler sizing for jackets and coats is numerical eg, size 0, 1, 2,  etc. Although this sounds confusing, it translates quite easily.

Moncler Size Comparison Chart: 

00 – XXS
0 – XS
1 – S
2 – M
3 – L
4 – XL
5 – XXL
6 – 3XL
7 – 4XL

Does Moncler fit true to size?

Winter jackets, such as the Maya, tend to have easier sizing to figure out with it being a normal fit. Whereas lighter coats and gilets such as the Gui and Tibb models usually have a smaller and shorter fit than normal winter jackets, so choosing your size may be more difficult. We recommend sizing up if you are unsure of the right fit for you.

Moncler Tibb Gilet

Model is 6’1″ and wears size 3 (Large)

Moncler’s polos, cardigans, t-shirts, and jumpers also usually fit small. Due to these items arriving in a slim fit, we suggest that if that isn’t the style you are going for, then size up. The key thing to do when looking to invest in a Moncler coat is to check the measurements and also measure yourself as the garments can vary a lot in size. Compare measurements of another piece you own that fits you to the Moncler coats to give you your recommended size.

What else do I need to take into consideration when buying a Moncler item?

Before picking your size, you should also consider what you will wear underneath. Thinking about the climate you live in is a must, if you tend to layer your outfits with other garments to stay warm during colder months, sizing up is advised to allow you to do so. Due to the garments already having that snug fit, layering will start to become restricting and maybe impossible. However, if the jacket is very insulating and winters are mild you might wear the jacket with a t-shirt or slim-fit sweater underneath. In this case, going for your usual size may not be so bad, as no extra room is needed for layering.

Moncler Bayuda Jacket

Model is 6’1″ and wears size 3 (Large)

We have also put together a couple of handy videos on some of Moncler’s most sought-after styles and how they fit including Moncler Maya Jacket and Moncler Ecrins Puffer Jacket.

Moncler Ecrins Puffer Jacket – How Does it Fit?

Moncler Maya Puffer Jacket – How Does It Fit?

We hope we’ve cleared up any queries you may have had regarding Moncler sizing, but please don’t hesitate to get in touch with our team, or comment below, if you have any further questions about the Moncler sizing.

Aphrodite and Moncler Behind the Scenes

As Moncler celebrate their 70th anniversary – from humble beginnings in a French alpine village to globally-renowned fashion behemoth – it felt like an opportune moment to reflect on our own unique partnership with the brand and offer up rare insight behind the scenes.

Aphrodite x Moncler – The Early Days

Although the quality of Moncler’s products is unfathomably high and their position within the world of contemporary fashion undeniable, the attraction for Aphrodite founders, Andy and Duncan, runs deeper than merely selling cool jackets.
With their origins steeped firmly in family business territory, Moncler’s heritage and integrity permeates everything they touch. These core values mirror those of our sibling founders and have formed the backbone of the Aphrodite business over the past three decades and counting.

“Originally, the ambition was to bolster our assortment of premium brands and supply sought-after pieces to a local audience”, reflect Andy and Duncan. In the AW11 season, Aphrodite became official stockists of Moncler and began a legacy of doing just that. “The ongoing expansion of our online business and flourishing partnership with the Italian brand, means we now satisfy the demand of a global market and ship our Moncler, Moncler Grenoble and Moncler Genius collections worldwide”.

As a result, the Moncler product range has grown at Aphrodite with each passing season and along with it the scale of the buying operation.

Moncler Window Display

Aphrodite x Moncler – Buying: Behind the Scenes

To give you a flavour of Aphrodite’s burgeoning relationship with the brand, allow us to transport you to Milan to experience (vicariously at least) a day in the life of an Aphrodite buyer at a seasonal appointment at Moncler HQ.

Hitching a morning flight from Newcastle to Milan at some ungodly hour, the Aphrodite buying team – beers in hand, as is customary – fine tune their itinerary and prepare for the familiar warm welcome from our long-term partners at Moncler. It’s always a pleasure, never a chore.

Touching down and checking into the nhow hotel – a stone’s throw from the bustling waterway of the Naviglio Grande – has become something of a ritual but it’s also a calculated choice of abode. Situated in Milan’s unofficial design hub, the hotel is a convenient 20 minute taxi ride from Milan’s Malpensa airport and positioned right round the corner from the Moncler showroom on Via Andrea Solari. The hotel itself epitomises the swathe of excitement and creativity that has engulfed the district in recent years. Resplendent with bold furnishings in primary colours, cast against exposed pipes and packaged in a brutalist-esque concrete shell, the nhow is the perfect Lombardy basecamp.

When you’re in Italy, you’re going to want gelato. That goes without saying. For brothers Andy and Duncan, along with our Head Buyer Craig, nothing accompanies a saunter along the sunlit Naviglio Grande canal to the Moncler showroom quite like a soothing ice cold flavour hit in a tub; espresso and stracciatella is an especially satisfying combo. The distinction between gelato and ice cream is an important one, urges Craig. Typically churned at a slower rate and containing less fat and sugar than ice cream, gelato is an altogether denser and creamier consistency than its more commonly-scoffed frozen brethren. This icy delicacy ought to be submerged and covered with a lid for optimal temperature maintenance.

Sound a bit much? Well, this level of care and attention to finer detail is a hallmark Moncler themselves epitomise. The hospitality shown to our squad of buyers is as fine-tuned and considered as you will find anywhere throughout the buying season. Indeed, the exquisite branded chocolates received upon entrance to accompany a perfectly brewed espresso, are not there by accident.

Encased in exposed brickwork, multiple collections are suspended from rails spanning the parameter of the lofty showroom. In the centre of the room exhibited on black marble are footwear and a range of enticing accessories and luggage.

Products are selected, numbers are crunched. Certain details must remain truly behind the scenes but suffice to say, we have secured an immensely exciting product assortment for upcoming seasons.

A buying trip is, of course, primarily a business endeavour but it is also an exciting prospect. In order to squeeze in as many extracurricular activities as possible, it pays to have an optimised diary, and being creatures of habit ensures our buyers achieve a precision to their schedule that resembles something of an artform. Let’s just say they don’t miss the chance to guzzle a post-appointment Peroni.

Rita Bar Milan

With business tied up and the next season’s collections locked down, the evening calls for some well-earned luxuriating – and the Navigli district is conducive to achieving precisely that.

Between our three buyers, there is over a decade’s worth of collective effort gone into sampling all manner of Milanese cuisine. Invariably, when frequenting such a modern culinary hotbed, our buyers have honed their palates and have their list of go-to eateries and watering holes dialled in.
Modern though Milano may be, when it comes to honouring traditional recipes, Italians nationwide do so with gusto. And so it is that Vetusta Insigna became the quintessential Nivigli dining experience for our travelling trio; the traditional saffron-infused risotto alla Milanese and classic deep and decadent ossobuco call to them season after season.

Nothing rounds off a fine Italian meal like an exquisitely crafted digestivo. Equally true, is that no Italian cocktail is more deserving of being thrown down than a Negroni. Venue for this night cap: the liquor-lined walls of Rita, a cocktail bar a short trot from the buyers’ hotel. Remember the buyers’ artfully-precise schedule we talked about? It puts Da Vinci’s Virtuvian Man to shame. ‘But a Negroni is an aperitivo not a digestivo’, I hear you say. Semantics! After all, when in Milan.

Aphrodite x Moncler – Looking Forward

Seven decades of Moncler, one of which we have been honoured to be a part of. With the brand’s recent acquisition of Stone Island, not to mention the direction CEO Remo Ruffini has steered them in, Moncler’s exciting evolution is a pleasure to be a part of. A strong member of our family of global brands, Moncler is an Aphrodite staple, one which will feature heavily in our aspirational product assortment for many seasons to come.

So, we hope you enjoyed our behind the scenes preview with Moncler and here’s to many more decades of partnership, cheers!


One of the first down Jackets from moncler

The Greatest Moncler Jackets of All Time

If you’re kicking about in the North East or having a browse online, then you know that Aphrodite is the place to go if you want to grab yourself a bit of Moncler. After all, we’ve stocked the brand for years, and with each and every season hundreds of quality pieces find themselves on our shop floor, before being picked up by you lovely lot of course. Because of this, our staff have become accustomed to the quality of the brand’s offerings, and have had a chance to truly appreciate the intricate design and outstanding functionality of many of the greatest Moncler jackets year after year.

So in honour of Moncler’s 70th anniversary (and as little excuse to show off our all time favourite pieces) we’ve put together an Aphrodite x Moncler Staff Picks.

Moncler – ‘The Original’ Down Jacket

Kenzie Wooton – Online Editor

One of the first down Jackets from moncler

“For me, its important to look at the roots of the brands that we all know and love. What Reme Ruffini has done for Moncler, since he bought the brand, is incredible. He’s propelled a struggling ski-wear brand into a world leading luxury fashion company, all while staying true to the brands roots. Thats it, that’s the reason I love Moncler. So as i’m asked to choose my favourite Moncler Jacket, I simply have to look to the original. The ‘duvet’ style puffer jacket, the first of its kind… An icon.”

Moncler – Zipped Padded Cardigan

Andy Mcardle – Assistant Store Manager


“So I chose this as my favourite Moncler item as I think it’s timeless with many well thought out details. For example, the tonal badge, lightweight down front and comfortable knitted arms and rear making it an ideal transitional item for the colder months. The two-way zip is always a deal breaker for us here in store too. Also it looks pretty much identical to the one that Daniel Craig wore in that iconic chase scene through the Alps in Spectre!”

Moncler for Lionel Terray  – Lambert Jacket

Stewart Buck – Stock Control & Replenishment Executive

Moncler Lionel Terray Jacket

“K2 is an iconic mountain range that can really push a climber to their limits, and attempting the climb without properly made gear can be fatal. When a team of climbers set out to summit K2 in 1954, Moncler and Lionel Terray worked together to push the perceived limits of fabric and technological innovation. 60 years later a team set out to replicate the climb, leading to Moncler creating the stunning Lambert Jacket. This is truly one of the greatest Moncler jackets. It’s simple, it’s stylish, it’s functional and I love it.”

Moncler – Maya Jacket

Chris Blake – Assistant E-Commerce Manager

“The quintessential ski jacket: hooded, perfectly puffed up, and glossy as the slopes of Chamonix. A cornerstone of contemporary fashion that traverses both sportswear and street style, the Maya is the ace up the sleeve that epitomises the image and spirit of Moncler. Despite receiving celebrity endorsements, the Maya silhouette transcends fleeting trends; its essence is rooted in the heritage of a brand that is every bit as relevant today as it was upon its inception 70 years ago.”

Moncler Grenoble – Montgetech Jacket

Jorge Maddison – Senior Store Assistant / Visual coordinator

Moncler Montgetech Jacket

“I picked this as my favourite as I love the weight of the jacket, and its ideal for weather transitions. If you’re dealing with snow or rain you can always rely on the Montgetech. It’s a stunning silhouette with subtle branding which in my eyes only helps to elevate the piece; after all, less is more. “

Some very strong choices here. If you want to grab yourself a new standout Moncler piece, or simply browse the curation we have on offer, then click the link below or head in-store where our staff can give you a hand in perusing some of the greatest Moncler jackets this season.


7 facts about Moncler and CEO Remo Ruffini

As Moncler enter their 70th year, we felt it was about time we shared some lesser known facts about the brand that has done everything from traversing mountain summits, winning Olympic gold medals, and revolutionising the streets of Milan. Now under the inspired leadership of Remo Ruffini, we toast the anniversary of a true industry icon; Moncler, here’s to 70 more.

1. Origin Story – An Icon is Born

In the brand’s founding year, Moncler were not the Moncler we know today. 1952 witnessed the inception of the brand’s very first collection comprising tents, a quilted sleeping bag, and a single hooded cape. The brand’s iconic down jackets, for which modern-day Moncler is globally renowned, were initially developed in 1954 to shield its workers from the biting temperatures of the brand’s namesake town, Monestier-De-Clermont.
Fortuitously, these padded pieces of staff uniform garnered the attention of renowned French mountaineer Lionel Terray, who expressed the possibility of selling the garments. Moncler embraced the idea and the rest, as they say, is history.

Credit: Moncler

2. The Exploration – Reaching New Heights

Moncler’s now signature quilted ‘duvet’ jacket equipped pioneering Italian duo, Achille Compagnoni, and Lino Lacedelli, on their successful bid to conquer the summit of the world’s second highest peak: K2. Residing in the Karakorum mountain range of Pakistan, the uppermost reaches of K2 had not played host to any living person in history. Then, in 1954, two intrepid alpinists entered the death zone of what to this day remains one of the world’s most technically and logistically challenging peaks, 8,611 metres above sea level, decked out in Moncler.
The DNA and mountaineering spirit of that original jacket lives on in every Moncler garment.


Credit: Moncler

3. Olympic Winter Games, Grenoble ’68

The winter of 1968 fell deep within the golden era of competitive skiing. The Olympic Winter Games, held that year in idyllic Grenoble, south-east France, bore witness to the legendary French male downhill team, whose record-breaking gold medal sweep was attained while kitted out head-to-toe in, you guessed it, Moncler. The proud affiliation with such unparalleled high-performance technical apparel spawned the brand’s offshoot range, Moncler Grenoble; a collection that delivers impeccable functional equipment inspired to this day by the heroics of the ’68 French downhill ski team.


Credit: Moncler

4. Monduck

From the very same Olympic Winter Games emerged a rather unlikely partnership between the highly-regarded outerwear masters and a cartoon duck. Yes, that’s right, a cartoon duck. Monduck is the now famous Moncler mascot, most commonly illustrated scaling mountains or parachuting whilst donning the latest down jackets. Check the inside of your latest Moncler outerwear and you’ll receive the garment care instructions from the one and only Monduck. This affable brand mascot is, in the words of chairman and creative director Remo Ruffini, ‘indispensable’.



Credit: Moncler

5. Moncler Genius – High Fashion Collaborations

Fast forward 50 years and in 2018, under the stewardship of progressive chairman Remo Ruffini, the Moncler Genius project is conceived. Combining contemporary ‘drop’ culture with exclusive collaboration, the Genius concept from Moncler launches unique and immersive collections at various checkpoints throughout the year, bypassing dependency on the traditional fashion calendar entirely. Among the star-studded roster of collaborators are Valentino creative director Pierpaolo Piccioli and London luminaries Craig Green and JW Anderson.



Credit: Highsnobiety

6. Acquisition – High Profile Partners

In 2020, the global COVID pandemic made for as distorted a year as any brand will likely ever face and yet, in 2020, Moncler acquired 100% of fellow Italian giant Stone Island. The €1.2billion transaction added a significant distinctive asset to Moncler’s portfolio but despite the acquisition, Stone Island fans have been assured there will be none of the unwanted changes typically experienced after such a high-profile takeover. Remo Ruffini has expressed the mutual appreciation he shares with Stone Island’s Carlo Rivetti, insisting ‘the DNA, the collection, the communication, and product, don’t have to change.’
This partnership will certainly be one to keep a close eye on for many seasons to come.


Credit: Moncler

7. The Pledge – Futureproofing

Under Remo Ruffini’s direction, Moncler has modernised to become a truly innovative entity in the contemporary sphere. In 2022, it has become increasingly clear that today’s consumers expect brands to reject the traditional practice of harming animals for the sake of fashion and instead favour sustainable and morally credible alternatives. Consistent with their long-term commitment to responsible business practices, Moncler have vowed to become entirely fur-free by 2024. Add to this that the brand are already 100% carbon neutral at all corporate sites worldwide, 80% of their electricity use comes from renewable sources, and 52% of management positions are occupied by women. There are many facets to Moncler’s evolution but Ruffini is crystal clear about one thing: ‘long-term success comes from creating shared value.’

8. Bonus Fact

When Remo Ruffini took over the helm in 2003, Moncler were on the verge of bankruptcy. By 2013, Moncler went public on the Italian stock exchange, and their value went stratospheric, reaching €4 billion…in a single afternoon.


Hit the link below to check out the latest releases from the legendary Moncler and own a piece of the brand’s lineage all of your own.


What is Moncler Genius?

Moncler Genius is the brand’s latest venture into the fashion world. Displaying non conformity to the typical rules and barriers of the industry, Moncler have decided to take what can only be described as a ‘genius’ new approach to fashion and design. Learn all about the new sub-brand in our Moncler Genius Brand Guide below. 

What is Moncler Genius?

Remo Ruffini conceived Moncler Genius as a hub of creativity in which a variety of exceptional designers can portray their creative individuality in unison. The company uses the classic Moncler down jacket as a blank canvas, to be used and molded into the artists vision, while also offering bold approaches to other items of clothing within the same collections. Ditching the bi annual collection release that is commonplace for fashion houses, Moncler’s Genius project instead opts for a monthly launch of products, creating a bond with the consumer through the artistic expression of talented designers.


What do Moncler Genius’ Numbers mean?

moncler-genius-buildingTo visually aid the consumer with their understanding of Genius, Moncler presents their sub-brand as a building that is comprised of eight separate cells. Here each cell is numbered, numbers do not create a hierarchy but instead offer a different approach to fashion, a unique outlet of design.Each cell creates the beating heart of Moncler genius.

Each number possesses a different artistic expression, a different meaning and most importantly, a different uniquely talented designer spearheading their approach into a distinct creative outlook.

  • 1 – is for pure essence
  • 2 – is for pop trademark
  • 3 – is for playful flair
  • 4 – is for pragmatic femininity
  • 5 – is for dress as habitat
  • 6 – is for wearable geometry
  • 7 – is for subcultural subtleness
  • 8 – is for going viral

Every cell is interchangeable, with Moncler Genius interacting with different designers over the course of the seasons, two of the mainstays however, seem to be 2 Moncler 1952, and 3 Moncler Grenoble.


2 Moncler 1952

 Moncler 1952 takes the brands classic pieces and remimagines them with saturated pop colours and contrasting large logos. An homage to the brand and its significant history, Moncler 1952 offers a fusion of creativity and technical research.


3 Moncler Grenoble

Offering a playful approach to their garments with an array of textures, prints and fabrics Moncler Grenoble assumes a technical quality with a peculiar sophistication.

moncler grenoble jacket in blue


Moncler Genius offers pieces like no other, garments that can be seen as wearable works of art, where form and function combine. Definitely a brand worth buying into, Moncler Genius is available to shop online and instore at Aphrodite Clothing.


Moncler’s SS22 Collection

Moncler’s SS22 collection is a perfect blend of authenticity, functionality and thought-provoking designs.

Moncler has become synonymous with high-end fashion, and the French brand’s SS22 collection has delivered. Brighter and bolder must have been the brief to the designers at Moncler, as the brand once again has produced head-turning pieces ready for the ski trips to the alps or cool morning walks through Knightsbridge.

This SS22 Moncler collection has a sharp focus on outdoor wear with high-quality pieces with practicality, warmth, and distinctive detailing which are sure to make a bold statement whenever you leave the house. Here at Aphrodite, we have chosen three stand-out pieces that are worth a closer look, from the first drop from Moncler’s SS22 collection.

Moncler Tinian Jacket – Black

Featuring the brands tricolour pattern on the chest, this Moncler Jacket is sure to protect you from the elements. Crafted from nylon, the jacket is naturally water-resistant, and the down fill is certainly going to keep you warm on those colder days. An adjustable cuff, hood and hemline will ensure a more personalised fit while the overall black jacket is easy to throw into any outfit. The Tinian jacket is finished with a Moncler logo to the left sleeve.

Moncler SS22 Collection

Moncler Tinian Jacket in Black

Moncler Trousers – Black

Designed with a cotton and nylon blend, these jogger style trousers from  Moncler’s SS22 collection is perfect for both an everyday look as well as more rigorous use. Boasting the famous Moncler branding down the leg, these drawstring trousers feature zipped side pockets as well as buttoned back pockets. This piece will add a touch of luxury to your loungewear collection, and no need to change when you have to venture into the city as these trousers can be paired with a hoodie and tee for the ultimate relaxed look.

Moncler SS22 Collection

Moncler Trousers in Black

Moncler Ragot Vest – Blue

This vibrant blue vest from Moncler’s SS22 range is designed with teal accents and filled with goose down to keep you warm on them slightly chillier days. The brand famous felt patch is placed on top of a buttoned pocket and also features a two-way zip closure. This gilet is the perfect urban piece, increasing mobility and flexibility as you move through the city, while not compromising your protection against the cold weather.

Moncler SS22 Collection

Moncler Ragot Vest in Blue

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