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outerwear

Stone Island Shadow Project Parka Rust

Autumn Arrival: Stone Island Shadow Project Contour Parka

A Design Imagined Under The Concept of ‘Variable Adaptability’

Remember Stone Island’s so-called ‘Toffee Wrapper’ jacket from way back in ’92? Well, this Shadow Project Contour Parka doesn’t stray too far from the unforgettable essence of that retro number. Glazed in the same rusted hue, the jacket rolls out as a striking silhouette from Shadow Project’s 23rd collection, yes you heard that right, their 23rd collection! So, with such a monumental touchpoint insight for Shadow Project, the tastemakers behind the brand felt this hooded garm would be the perfect piece to conceptualise under their ‘variable adaptibility’ notion for the new season.

Shadow Project Contour Parka

By ‘variable adaptibility’, we’re talking about the need for change dependant on your setting or unexpected weather, which, if you’re living in good old England like us fine people, it’s an element you, unfortunately, need to consider on the daily. Shadow Project call out the collection with these words, ‘the looming conditions of winter serve as a starting point for the concept of variable adaptability. Mechanisms of conversion, attachment, and expansion serve to widen the use of potential garments, empowering the wearer to modify them in accordance with shifting environmental circumstance.’

So, with that said, how does this Shadow Project Contour Parka actually diversify to battle general changes in scenery or harsh weather conditions? Well, sitting underneath its dual grid nylon outer that’s both translucent and light-refractive, not to mention insanely durable, is an insulating layer of quilted padding, perfect for retaining heat and protecting the wearer from declining temperatures. Additionally, in honour of its ‘Contour’ moniker, drawstring adjustments clinch in the design at its hood, hem and cuffs, locking in warmth while custom-fitting the design to your own personal stature. Furthermore, nylon jersey inlays tonally articulate the base – starting at the cuffs and working their way right up to the style’s chest to present an element of flexibility in areas which move the most.

Stone Island Shadow Project Parka Shadow Project Dual Grid Nylon Parka

As well as being garment-dyed, this Shadow Project Contour Parka also boasts an anti-drop agent, designed to supply a lasting viel of water repellency on the outer, while further detailing comprises of the brand’s signature, all-black compass badge at the left sleeve, joined by two hand-warmer pockets and a utility zip pocket on the arm.

Anything but bashful, this Parka is commanding in every sense, whether it be in colour, construction or purpose. Take a leap out of your comfort zone this season and soak up the goodness on offer from Stone Island Shadow Project as they continue to serve up their 23rd capsule to the industry’s watching eyes.

 

Maison Margiela Nylon Sports Jacket Beige

Maison Margiela Sports Jacket: 2-in-1 Design Codes

Margiela Celebrates The ‘Anonymity Of The Lining’ Concept Once Again

As many Maison Margiela aficionados will already know, house spearhead John Galliano is quite the fan of 2-in-1 design tactics. In fact, the trailblazing British designer is more than a fan, he’s a certified pioneer of the pursuit.

Since 2014, the Parisian label has welcomed Galliano’s self-titled ‘anonymity of the lining’ concept with open arms, with this season promising to set the same agenda. Just remember, there’s more than meets the eye…

New for Autumn Winter ‘19, the Maison Margiela Nylon Sports Jacket is guaranteed to command attention. Crafted to the Maison’s superlative standards in Italy, this mac-style silhouette asks the wearer to look far beneath its surface.

Maison Margiela Sports Jacket

Maison Margiela Hybrid Sports JacketMaison Margiela Nylon Sports Jacket Beige

On top of an array of functional features, such as a weatherproof shell, stowaway hood and drawstring detailing; the garment boasts a slick cross body bag that’s hidden away in its right-hand pocket. With the addition of a black buckle belt, the accessory can be worn over the upper-body or wrapped around the waist, of course, depending on your personal preference.

If the hybrid element of the jacket wasn’t enough to entice you, Maison Margiela’s signature four stitches symbolise status to the reverse, while the house’s coding system operates at the face of the design.

Maison Margiela Nylon JacketMaison Margiela Nylon Sports Jacket with bag

If you’re hoping to update your outerwear collection with an urban twist and cutting-edge craftsmanship, look no further than this Maison Margiela Nylon Sports Jacket. Available in-store and online at Aphrodite now.

Stone Island Crinkle Reps Orange

Stone Island Crinkle Reps Down Jacket Returns for AW_019

It goes without saying that Stone Island know their way around a jacket; Carlo Rivetti and his talented team of designers, engineers and artists create outerwear like no other. As nice as the summertime is, now that the stock for Stone Island Autumn/Winter is starting to trickle in tantalisingly slowly, we can start to look forward to ‘proper coat weather’. A staple of the brand’s collections, the Stone Island Crinkle Reps Nylon Down Jacket returns this season in a bold and beautiful orange shade.

Stone Island Orange Jacket 01

As with most of the brand’s signature fabrics, the Crinkle Reps goes through a host of processes to give it not only a deep, rich colour, but also a distinctive handle and visual texture. The raw fabric, a high-quality nylon, is tightly woven for a smooth, uniform texture. The nylon is coated on the reverse side with a polyurethane resin, which adds mild weather resistance. The fabric is then subjected to a garment-dyeing process using one of Stone Island’s custom dye formulas. The high heat and pressure of the process changes the texture of the fabric, and means that the dye penetrates the fibres unevenly. This results in a crinkled, three-dimensional appearance with an amazing depth of colour. This orange colour is echoed throughout Stone Island’s upcoming collection in sweatshirts, hoodies and other pieces.

Stone Island Crinkle Reps Nylon Down Jacket Orange

After all that science, the designers take over, fashioning the fabric into the stunning jacket you see here. It features thick, down-injected baffles for exceptional warmth, but remains lightweight enough for daily use. It also boasts a host of classic Stone Island flourishes: two-way zips; military style nylon webbing trims; and an articulated hood that ensures you’ll look just as good with it up or down. And, of course, the jacket is finished with the all-important Compass Badge to the left sleeve.

It’s an incredible teaser for the upcoming season, and is sure to whet your appetite for what’s to come. Pick up your Stone Island Crinkle Reps Down Jacket today, and keep your eyes on our social media feeds for more from Stone Island AW19 as it arrives.

Patagonia’s Sustainable Business is More Important Than Ever

Alongside ‘immersive’ and ‘influencer’, the word ‘sustainability’ is one of the major buzzwords of recent times, particularly in the world of fashion. It makes sense: company ethics have been a growing concern for consumers, in terms of both human and environmental impact. It’s undeniable that some of the biggest names in fashion have been making headway into improving their green credentials: fast fashion giants H&M and Zara have both been seeking to reduce their carbon footprint, while adidas and Nike have been introducing technologies like Prime/Flyknit in order to cut down on industrial waste. However, it has been argued that these are examples of ‘greenwashing’: companies employing environmentally-friendly policies, while still promoting the mass consumption that has got landfills overflowing. It’s a step in the right direction, of course, but surely more can be done?

Patagonia JacketsEnter Patagonia. The veteran outdoor company is a firm favourite here at Aphrodite, and has loudly championed environmentally-friendly practices since its inception in 1973. In honour of Earth Day (April 22nd) Hypebeast recently posted a profile following the company from a sustainability perspective, and is a very interesting read for anyone interested in the brand, its mission or how a sustainable, socially-conscious brand could be run. It’s also refreshing, if not unusal, to see that a brand of Patagonia’s stature is committed to such an anti-capitalist standpoint.

Patagonia has stuck to its narrative, churning out documentaries that communicated the brand’s anti-materialist philosophy at every turn. Beyond mere branded propaganda, the brand’s own athletes and ambassadors have also exhibited a profoundly inspiring compassion not only for the environment, but the unsung people and communities that make the environment so compelling.

Read the full article at Hypebeast, and browse our full Patagonia range at Aphrodite Clothing.

Looking for another ecologically-conscious brand? Try Nudie Jeans, who are also committed to reducing their environmental impact while still making awesome products.

Find Out All You Need To Know About MA.STRUM

MA.STRUM Brand Guide

In an ever-evolving fashionable landscape, the space for new brands to emerge and establish themselves is always shrinking-with new endeavors failing and wardrobe stalwarts continuing to rule the roost. Bucking the trend is no mean feat, however, one label in particular is defying all the odds and making waves in an area of fashion that is notoriously competitive. Ma.STRUM, at just six years old, is taking the outerwear decisions of men across the globe by storm.

 

Founded in 2008, MA.STRUM has carried its own direction of style, focusing on the utilitarian nature of the traditional men’s coat and taking cues from historic and modern day military attire. By combining this sense of functionality and form, MA.STRUM have quickly built up their own cult following, adding a present day touch to a truly timeless aesthetic.
However, it’s not just their eclectic range of highly wearable designs that has launched them into the lime light of the fashion industry.

With a deep seated connection to one of the godfather’s of modern design, MA.STRUM takes pointers from Massimo Osti- the man behind the meteoric and innovative rise of both C.P. Company and Stone Island. Known as a garment engineer, rather than a fashion designer, Osti was obsessed with change, bringing a pioneering spirit to all that he touched; developing new fabrics and dying techniques that would change the fashion industry forever.

Taking cues from Osti’s undoubted era of dominance over outerwear, MA.STRUM reignites his passion for technical outerwear, bringing together a group of designers and fashion industry heads that are dead set on making the Osti name proud.

From owner John Sharp, an Osti enthusiast, to the world renowned Donrad Duncan and even Osti’s own son, Lorenzo Osti, MA.STRUM is an elegant platform for the protection and celebration of Osti’s attitudes and principles in fashion design.

Named MA.STRUM by Donrad Duncan, the name aims to sync life’s rhythm, from music to your everyday activities. MA, which is the abbreviation for Master of Arts, and STRUM, which represents rhythm, come together to represent the products mastery of the rhythm of life- a romantic notion that perfectly syncs with MA.STRUM’s concept of being at the heart of a functional, life ready wardrobe.

Although MA.STRUM is crafted in the image of the late great Massimo Osti, it by no means mimics him. Some styles that follow his iconic designs feature a beautifully well appointed ‘Osti Archive’ inner label, proudly announcing their allegiance with the historic designer- however, other styles delegate their own path, coming from the minds of Donrad Duncan and Lorenzo Osti to forge MA.STRUM’s own legacy.

With an undeniable aspect that reflects upon the technical aspects of men’s outerwear, MA.STRUM jackets feature innovative materials that provide everything from world beating insulation, to wind and rain protection- some styles even come with a useful pocket torch to truly prove their utilitarian nature and military inspired roots.

Durable, hard wearing and beautiful to the touch, MA.STRUM jackets harbor an air of infamy about them, reaping the rewards that their high tech basis offers them, whilst remaining supremely well put together and uniquely styled, with cuts that flatter, protect, and effortlessly blend with a modern day wardrobe.

Even though MA.STRUM positions its elegant range of outerwear at the pinnacle of its collections, the Italian based brand offer a range of products that encompass their unique styling for all your wardrobe essentials. Following the same formula of quality and innovation, everything that MA.STRUM craft for the modern man’s wardrobe carries unique features, with each piece being purpose built for usability, as well as desirability. From MA.STRUM polo shirts with added ventilation for ease of wear and comfort, to MA.STRUM jumpers that feature a lightweight, yet supremely warm material, every piece that leaves this unique brand carries a strong sense of purpose.

Signified by a movable button badge that features a popper fastening, every piece of MA.STRUM design is instantly recognizable and affiliated with technologically advanced style. From their studio in Bolgona, Donrad Duncan and Lorezno Osti continue to strive to live up to the illustrious reputation of Massimo Osti, seeking to continue his legacy of fashion becoming as useful as it is attractive. By bringing back an undeniable feel of functionality to the everyday wardrobe, the stellar design pairing have done just that, influencing a new generation of fashion forward wearers to reconsider the practicality of their wardrobe choices.

View Aphrodite 1994’s full collection from MA.STRUM

Published by Sarah Kearney, Online Editor at Aphrodite Clothing

Filson Brand Guide

With a characteristic history that spans some of the United States of America’s most iconic eras, Filson has become a stalwart for honest, quality production that will forever carry a timelessly functional style. At over 100 years old, the label can boast an illustrious history of creation, that can all be traced back to one man; C.C. Filson himself.

Born in 1850, C.C. Filson was destined for the outdoors. From a young age it was obvious that he had inherited the pioneering spirit of his father, as he roamed the country as a railroad conductor, homesteading in the great wilderness of Nebraska. However, the 1890’s saw C.C. Filson take a different approach to life, as he settled down in Seattle- a small city in Washington State.

It was a time of excitement in America, as the great gold rush had just begun- the atmosphere in the north was palpable, as fortune hunters streamed up the country to make their riches in the baron and harsh north.

Seattle was a favourite resting point for weary travellers on the hunt for gold, and C.C. Filson planned on exploiting the position he found himself in in his new home, by opening his own store and mill. In 1897, he opened C.C. Filson’s Pioneer Alaska Clothing and Blanket Manufacturers- a company that would create goods to cater for anyone stopping in Seattle on the way to the gold rush.

Although the era had bought huge excitement to the nation for its obvious allure of striking gold- it was also one of great peril. Stories began to leak down from the north of extreme cold like none of the naïve gold hunters had ever experienced. People were freezing to death at night- journals told of unimaginable temperatures that outdoorsmen began to truly fear over any other jeopardy in the search for gold. Filson used this to his advantage. Using his own mill, he crafted woolen blankets and knitted goods, then sold boots, accessories and sleeping bags that would help the gold hungry entrepreneurs when they encountered the cold climes of the north. Through feedback and innovation, Filson continued to develop his products to suit the needs of his clients, soon growing a reputation as a dependable man who became the key to survival to anyone brave enough to hunt for gold.

Of course, the gold rush soon became a distant memory for a fast advancing America. The days of scavenging for gold ended, but Filson diversified, keeping both his name and company alive. He knew that there was still a need for his products for the outdoorsmen of the country; so he began making garments to serve anybody working in the great outdoors. This diversification saw more success for Filson, as he strove to create authentic, functional pieces that were entirely reliable through their quality construction and material.

The belief that Filson put into his own creations was unheard of at the time- he guaranteed every piece of merchandise he made. If he didn’t stock a particular item a customer requested, he custom made it for them. He became a phenomenon, with his reputation for service, reliability and traditional, honest quality spreading across the world.

By the 1960’s Filson’s unmissable aura of superiority and premier American outdoor styling had gained his company orders from as far as Greenland, with outdoorsmen the world over wanting to use Filson products to help cope with the rigors of their day to day lives. The brand had travelled far and wide by this point- being stocked in some of the best out door retailers across the globe. With times changing since Filson’s first steps into creating goods for the outdoors, the brand he founded has continued to develop and adapt- in the traditional Filson way.

Now creating pieces that have been inspired by the unique story of the brands founder, Filson have added their sought after blend of quality production and class to styles that are designed for modern life, whether it is being lived in the great open or amongst the city streets. With designs that carry the outdoor inspirations that gave the label its first footing in the world, the Filson range is as diverse as ever.

From bags that carry muses from the needs of the original entrepreneurs from the American gold rush, to pieces that dictate a decorated and diverse past, Filson is now the culmination of over 100 years of experience in traditional craftsmanship.

Stylish, durable and comfortable, Filson products are as relevant now as they have ever been- spanning generations, purposes and genres, to unite everyone in a style that has defied time, trends and fads, by using honest, classic values that will remain forever timeless.

View our full range of Filson products

Published by Sarah Kearney