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Best of Summer at Aphrodite1994

The summer is well and truly kicking in, with the hot temperatures set to soar and holiday plans heating up, it only seemed fair to show our best of the summer selections with a mixture of brand new items and sale steals, make sure you’re kitted out with the best of summer.

T-Shirts

It’s all about being vibrant in our best of summer highlights, no one wants to go to the beach in all black. We’re stout advocates of a good quality t-shirt, and Champion is a brand that doesn’t scrimp on quality. Their script logo t-shirt comes in an eye-catching yellow base, with the red, white and blue of the logo shining brightly on the chest.
 
Sometimes it’s hard to show off whilst in your minimal holiday dressing, but at least show a contemporary air with a colour blocked piece. Fred Perry have placed their laurel wreath to this pastel-tinged design and it’s perfect for on its own or under a linen shirt.
 
Polo Shirts
With certain brands, you just can’t argue with the pedigree, and for polo shirts, that’s Lacoste all over. The brand were the originators of this classy design back in the 30s, and they’re still going strong with the design today, dressed here in a warm weather ready light blue.
The world cup might be over but we’ve still got football fever over here at Aphrodite. In honour of the finals, Fred Perry commemorated specific nations with their own polo shirts prior to the cup, so channel your inner samba with this Brazillian iteration of the staple twin tipped polo.
Shirts
If it isn’t a lightweight fabric then it’s not even worth it. The Folks at Folk thought that too, issuing a subtle but sure-fire holiday hit in the form of their linen and cotton blended horizon shirt, decked here in a soft yellow.
 
It never gets easier trying to reinvent the wheel, but the punk spirit still lives on through Vivienne Westwood. Embellishing the standard white shirt with a side fastening pointed collar and extra panelling at the rear for more room to breathe.
 
Shorts
Who cares about pairing and matching, you’re on holiday just chill out! These proud pink terry shorts by the way of the original streetwear company, Stussy, have the skate and surf pedigree to guarantee comfort in the sunshine. After all, it is a California brand.
 
From one warm climate to another, we’ve got the towelling style of Stone Island’s sweat shorts ready to be equipped for the sunshine. With four outer pockets to choose from, there’s a lot of versatility in this perfect holiday garment.
 
Swim Shorts
When it comes to swimming, the individual with the jazziest shorts always looks best poolside. Whether you go reserved with a simple colour combo pattern, or with an outlandish eye-catching display, just remember you won’t see them again for another year. Your safe bet is with these gingham edition Barbour swim shorts.
 
As stated above your shorts have to be jazzy, and there’s nothing jazzier than this instantly recognisable pattern from Paul Smith.
 
Bags
Tourist vibes courtesy of the ever dependable Eastpak brand. Sling your passport, money, suncream and anything else worthy of its confines.
 
On the other spectrum, if you’re the sort that likes to pack light when travelling, this Boss Green Holdall is a perfect size for daily or monthly travel. With carrying handles reinforced with leather this is the classy statement holdall every travelling gent needs.
 
Hats
In a perfect summery pastel palette, this basic Norse Project cap is popping essential to protect your face from the rays.
 
With their yachting pedigree, you can guarantee this Paul & Shark statement cap to be rich in anti ray technology, with a rich red colouring.
 
Sunglasses
The industry standard of designer sunglasses, Ray Ban have updated their Wayfarer sunglasses with G-15 lens to ensure protection from the harshest of sun.
 
Towels
Match your Paul Smith swim shorts with the accompanying beach towel. An essential pairing for any hot weather dweller!
 

6 Ways to Style the Chino

There’s nothing more versatile than the chino when it comes to menswear style and with fashion sub-genres being at their most varied, eclectic and widest range yet, we take a look at some of the looks on the street and how the classic style has been adapted.

Streetwear 

Wide leg chino pant, rolled to ankle length and a bit of layering on the upper whether it be jacket and hoodie or t-shirt and shirt combo. Brands paired throughout the fashion subculture range in everything from Nike and Champion to Y3 and OAMC the brand founded by Luke Meyer, former creative director of the brand at the forefront of it all SupremeAs possibly the widest and most varied subculture of the already wide and varied fashion culture, let us just say the range of choice we have is so broad that there’s plenty of room for, activities so to speak? Our pick for the warmer months is a dress down attire with Norse Project Indigo cap, Patagonia pocket tee and a fresh pair of Adidas Yung-1s.

Heritage Gent

The beauty of being able to pair a polo with plimsolls and a comfy trouser is exactly what makes this look so popular and above all, distinctive. The heritage gent would go nowhere in matching garments so a contrast is an intricate detail not to be missed. Known to rock the Beige before any of the modern-day adopters, the heritage gent has been decking chinos with the smartest of casual looks since there was a history to document. Fred Perry Polo and Novesta Star Master topped off by Ray Bans in Havanna Brown.

Scandinavian Minimalist

There is nothing more crisp and clean than the Scandinavian look and this is mainly down to the simplicity of every ensemble, the chino being a regular piece. The sleek style is usually complemented by the polished finishing of tapered legwear showing that all important top of footwear and bare or sock covered ankle. Striped Albam tee, Grenson Sneaker 1 and APC Tote places you in touching distance of the highest of fashion, with the refinement of a simple colour blocked aesthetic.

Surplus Solider

Attennnnntion! The post-mod-army-surplus-super-solider is known to get the dress down fashion as regimented as possible, pairing a smart casual style with essential men’s wear items to create the cool civilian uniform. Taking the old army sensibilities of the Clarks Desert Boot in a versatile beeswax colouring, and pairing it with a simple oxford shirt by the way of Norse Projects and a classic Baracuta Harrington jacket.

Contemporary Cool

That’s right, Chinos can totally set off a high fashion outfit as a contemporary choice, especially paired with the cool colours for the palette. Take the pairing of the ghostly white Margiela T-shirt and Sock Racer, then place a crisp blue stripe CDG shirt over the top. Give the T-shirt a tuck too for a variation to the norm, plus a crop to the trouser to accentuate the ankle bootie. The style is in the quality and design, the simplicity of the look with its pale tones and minimal patterning is intrinsically Comme Des Garçons, as well as representing a deconstructed style in the vein of Margiela, taking the typical fashion look and breaking it down to its sensibilities.

Casual Terrace

A match in heaven, the BOSS Green polo and adidas Gazelle work in conjunction to present a matched colour scheme. Where the usual denim would sit comes a change in the chino, colour matched with the gum sole of the adidas Gazelle Super and paired perfectly with the grey, white and blue colours of the BOSS Green Paddy 3 Polo Shirt. With influences of heritage and streetwear, this outfit works as a classy dress down approach still incorporating a classic adidas silhouette into the look.

Modern Man’s Essential Items

We’re bringing you the wardrobe cornerstones you must have, especially in this modern day and age.

Shirt – APC Stitch Chambray Shirt – Blue

It can not be stated enough, the shirt is a cornerstone of a man’s wardrobe. The amount of versatility from a chambray or oxford shirt cannot be denied, allowing its wearer to choose a dress down or dress up outfit thanks to the universally applicable styling. With every brand looking to place their individual spin on the timeless design, there are a plethora of options. APC has, as usual, developed a robust offering in their Stitch Chambray shirt, offering Japanese developed fabric, a small rounded collar and slightly oversized mother of pearl buttons for a vintage look. Place a blazer on top or go solo and roll the sleeves, the options are endless.

Crewneck – Ami Sweatshirt – Heather Grey

Begining its life as a sports luxe style, the sweatshirt has evolved into an essential layering item for the modern man. In its grey base colouring, it’s a staple synonymous with streetwear and menswear all around. Champion and Stussy may have established their own essential offerings, but french brand AMI has developed a contemporary creation of a classic crewneck. Introducing a splash of colour with the French tricolour colours to its chest logo and subtly branded rear neckline, it’s still the essential design with modern day embellishments.

Chinos – Norse Projects Aros Light Chino – Khaki 

Always adopting a less is more attitude are Scandinavian minimalist experts Norse Projects, creating simple foundational pieces that provide the linchpin of the modern man’s wardrobe. The Aros is the standard light chino offered by the brand in a literary of colours, with the khaki bringing the essential colouring for a base trouser. A well-cut pair of Khaki’s lends a smarter facet to the casual vibes, offering a versatile colouring to a range of styles.

Jeans – Nudie Jeans Grim Tim Dry – Open Navy

A great dependable pair of denim is a mainstay of any man’s attire. It may not be the best idea to jump straight in with any raw or selvedge denim for their maintenance, but that doesn’t mean you can treat yourself to a premium pair of pants! The Grim Tim from Nudie Jeans is a modern revelation, a straight leg with a slight taper in a dry denim that doesn’t bleed blue across your favourite clothes and body but moulds and crafts itself to your legs with every wear (that is if you avoid washing them for 6 months). If this is your first foray into denim, this is your safest bet.

Denim Jacket – Nudie Jeans Jacket Billy Shimmering – Indigo

Unless you want the most stylish Canadian Tuxedo seen this side of the century, you’ll want to diversify your bonds and pick up a jean jacket with a different denim feel. Providing a distressed and vintage style with both character and history is the Nudie Jeans Billy Shimmering in a token indigo offering and 12.5oz rigid denim. Place it under a coat for the winter or utilise it as a light summer jacket. If you need proof for how versatile the denim jacket can be, look no further.

Bag – Paul Smith Accessories Duffle Bag – Navy

From professionals to leisure seekers, the duffle bag is your friend. Offering a no-nonsense take to the holdall, the Paul Smith take on a duffle bag remains minimalistic in add-ons with flecks of colour to the outer area provided by the cycling stripe. Adept at carrying a laptop, a suit or even just a pack lunch, the Paul Smith duffle bag provides the bare necessities of a duffle bag and then some.

Hat – Paul & Shark Anchor Logo Beanie Hat – Dark Grey

It’s always essential to have a hat as a travelling man, and nothing works an outfit better than a fisherman’s beanie. Paul & Shark have placed their signature anchor design to this dark grey ribbed beanie. This rugged design easily lends itself to statement branding displayed front and centre, or suits being rolled for a tighter look. Pair with the denim jacket for a classic workwear look.

Sunglasses – Ray Ban Clubmaster Sunglasses Brown Lens – Tortoiseshell

The classic browline Clubmaster is a staple of the Ray Ban brand, bringing the heralded business style of the 50s and 60s to the modern day with tortoiseshell frames, black arms and gold detailing around the edges. having held their own as glasses purveyors for decades, you can trust Ray Ban to keep providing the best styles possible.

Belt – Ralph Lauren Belt – Brown

You know what it is. You know what it does. Don’t scrimp on the accessories, they maketh the man!

Grooming – Baxter of California Travel Kit & Dopp Bag

Don’t get cut short on your travels, whether its miles or minutes. You never know the importance of moisturiser till your old!

From here, the world is yours. Mix the denim pieces with brand new techwear from Stone Island and Nike, or add a high fashion streetwear piece from Margiela or the staple designs of Stussy

Outfit Grid – Heatwave, must have style day to night.

As a current of tropical air from the Atlantic Azores Islands hits the UK this weekend, we gear up for a scorcher of a bank holiday and what is claimed to be the start of the hottest May in four decades. Well, we know us Brits and whether its the beach by day or not, we know a beer garden, barbecue and at least one late night is on the cards, in true bank holiday fashion. Here’s a little something we put together to take you from day to night with a few things considered (comfort and coolness being the main competitors).

 

These cotton drawstring pants from APC, in a lightweight seersucker cotton are the perfect summer pant. Smart or casual, rolled up or down loose, their versatility means you can get maximum usage which is always a massive box ticker for us! Styled here with a yellow graphic print tee by Saturdays NYC, washed denim jacket by Nudie Jeans, The Marshal sunglasses in brown mirror by Ray-Ban and grey suede sneakers from Grenson. If you haven’t been introduced to Jason Markk yet then let us make you acquainted, with a highly sophisticated range of shoe care products we can describe only as magical lifesavers you really need to add products like the repel spray here to your list of things to try, you won’t be disappointed!

Outfit - Weather permitting

Outfit – Weather permitting

It seems we’re officially into that teasingly annoying part of British springtime, temperatures seeming comfortably warmer one day and freezing the next or bright and sunny one day and miserably dull the next. Dressing for the occasion can be tricky but we have your back with these weekly installments curated to deter the ever-changing weather from hindering your plans (or your beloved footwear). Here you go lads, a few of your favorites here …

 

Outfit - Stone Island, Paul & Shark, Y3

 

The latest installment from the Stone Island Marina collection was this long sleeve striped tee, perfect for this in-between weather and a staple piece you will have in rotation season after season. Styled here with a khaki Stone Island cargo short, navy Paul & Shark zip hoodie, white suede Y3 trainers, Ray-Ban aviators and every wardrobe essential item Jason Mark repel, for those caught off guard by the rainy days that are upon us.

 

Ray-Ban: Your Essential Summer Accessory

Since the late 1920s, Ray-Ban have been serving the world with the most iconic eyewear. It all began when the brand began providing eye-wear for pilots during the Second World War to protect their eyes from the sun. After the war, Ray Ban designed a range of iconic sunglasses which were soon picked up by the rich and famous, such as James Dean and Madonna. Fast forward to today, and a pair of Ray-Bans are seen as the essential summer accessory, with a statement style being the perfect addition to any outfit. Here we will talk you through some of the most iconic styles of Ray-Ban and why you should invest in a pair.

The Aviator

Ray-Ban Aviator

One of the most iconic styles, the Aviator was originally designed for pilots who complained of headaches and nausea due to the glare from the sun. Originally designed with plastic frames and anti-glare lenses, the Aviator was re-modelled with metal frames and went on sale to the public in 1937, gaining huge interest from the public. Since, the Aviator has become one of the most popular styles when it comes to sunglasses, with a classic but subtle design which will always be timeless. You can shop the Aviator here.

 

Clubmaster

Ray-Ban

The Clubmaster silhouette is quirky and stylish, with dark lenses and a distinctive tortoiseshell frames. The green tint to the lens absorbs 85% of visible light and blocks out most of the blue light, providing a remarkable colour contrast. This all helps to ensure a more natural vision. You can shop the Clubmaster here.

 

The Wayfarer 

Ray-Ban

Another silhouette which has earned its place as a classic in the sunglasses world. The Wayfarer holds a thicker frame with the same dark lenses, and was favoured by the likes of Bob Dylan and Johnny Marr. The tortoiseshell effect to the frame gives a timeless pair of sunglasses that contemporary feel. However, if you would prefer to keep it classic we also have the statement black Wayfarer available.

The Classic Round

Ray-Ban

These classic sunglasses in dark havana are versatile and quirky, with a retro inspired shape. These sunglasses are presented in a darker brown colour-way, with matching lenses and classic Ray-Ban branding to the sides. If you’re wanting something a little bit different, why not opt for this style?

Have we tempted you into investing in a pair of classic Ray-Ban sunglasses? Pick your perfect pair from our selection here.

Our Top 5 Festival Essentials

Heading to a festival this summer? Whether it’s in the UK or living it large abroad, every festival goer feels the challenge. Sleep deprivation, hangovers and not to mention the hygiene, or lack of it. Festivals are the best and worst times of your life. When all grooming routines go the distance, and by the 3rd day you’re resembling Tom Hardy from The Revenant, ungroomed and in serious need of some TLC. While we can’t promise to cure those hangovers we think our top 5 festival essentials will keep your style in check this summer season.

Patagonia Arbor Backpack

1. Getting to the festival is just the beginning, after queuing in the car for what seems like years, you’re finally at the drop off point, only to find you’ve got a good mile or two to walk to get into the festival. Alleviate some of that pressure with our Patagonia Arbour, a spacious 26 Litre capacity backpack that will hold all your essentials and has padded straps and a water repellent finish. If that isn’t a festival essential we don’t know what is!
Barbour hip flask gift set

2. You’re settling in, relaxing with a drink and then before you know it, it’s time to go and watch the Foo Fighters but they’re up on the main stage. This requires lots of walking and drink spilling. Not now it doesn’t, our 2nd festival essential lets you keep the spirit going……literally. Our Barbour hip flask and 6 glasses fits perfectly into your next festival essential, the windbreaker, so all you have to do is fill it up and head on over.

Adidas windbreaker

3. A windbreaker is a classic when it comes to festivals. This go to jacket will become your savoir. For those that have been to a festival before, think Glastonbury, mud, rain and wind. Now the unprepared might give up and head back to their tent, but there’s no need when you have a windbreaker. Protecting yourself from the elements couldn’t be easier and more stylish, so there’s no need to miss your favourite band. You can dance all night, or until your bed, well tent is calling. We would recommend the Adidas windbreaker, featuring a hood (bring it on rain), a central zip pocket and a 60’s style, this retro piece is festival perfection.

 

Rayban Sunglasses

4. For that rare occasion when the sun does come out, or when the light of day gets too much in your hungover haze, a pair of sunglasses is a must. Our range of Rayban sunglasses give that un-kept look a whole new edge of cool.

Jason Markk Wipes

5. Part and parcel of going to a festival is excepting that your choice of footwear are destined to be ruined as you’ve got no way of cleaning the excess grime off. Luckily we’ve got the perfect solution. Our Jason Markk quick wipes  are an easy add on to keep your footwear on top form. Just wipe and the dirt is gone, that’s one less thing to worry about!

Sunglasses Lookbook

Sunglasses Lookbook

Lucky for us sunglasses can be worn every season, which is handy with our unpredictable British weather. This week our lookbook features our favourite styles from Persol, Ray Ban & Pretty Green. Shop all of our sunglasses here

Samantha Carruthers is an Online Editor at Aphrodite. Find her on Google+

Sunspel Lookbook SS15

Sunspel Lookbook Spring Summer 2015

This Lookbook features Sunspel a new brand at Aphrodite and it has us reaching for our Ray Bans with its summery vibes, ideal for those long lazy summer nights. Think holiday in the Riveria.

Shop our Sunspel

Published by Samantha Carruthers