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Five Noughties Styles We’ll Never Forget

Throwing it back this Thursday we take a look at the styles we’ll never forget from the noughties.

MohawksDavid Beckham Mohawk


Circa 2001 features David Beckham and his mohawk……fast forward a day later and it’s the hottest trend to come out of the noughties so far. Thankfully this didn’t last too long and David clearly realised that this wasn’t one of his better hairstyles, so by 2002 we were met with the fauxhawk. A more toned down socially acceptable version of the mowhawk which did not include having the sides of your head shaved so you look like something out of prison break. Trend it may have been but we think we’ll stick to styling our hair with some Baxter of California clay pomade.

Trucker hatsTrucker Hats

Credit: Complex

With the likes of Ashton Kutcher and icon Britney Spears wearing trucker hats, it was never going to be long before everyone was wearing them. Predominantly used by rig drivers for their long drives Trucker hats became a fashion staple of the noughties, but it wasn’t just any old trucker hat, remember Von Dutch? Ahh yes the infamous Von Dutch, if it was good enough for JT, it was good enough for us.

Fast forward to 2017 and it is now socially acceptable to wear trucker hats once again! So now’s the time to dust off that box you stored in the spare room and dig out your trucker, or alternatively you could just check out our mens hats category to see our latest selection.

Shutter shadesShutter Shades

Credit: Fashion Bomb Daily

Remember these? Designed by Alain Mikli, the pointless ‘shutter shades,’ which shielded no protection from the actual sun were made famous by Kayne West when he wore them for his stronger music video in 2007. Little did he know that shutter shades would become the latest accessory that every man, women and child had to have. Like any trend though, eventually the hype died down and with it our Myspace page, along with endless photos of us styling out the shutter shade trend.


Drawstring BackpacksMens Bags

Credit: Complex

The simplest style to become a global trend, the drawstring backpack was the noughties answer to a man bag. Thankfully Adidas and Nike have gone on to produce much more effective ways to carry your everyday essentials…….

Back Pocket DetailMens Designer Jeans

Credit: Your Next Jeans

If you didn’t have some form of bling or statement patch on the back of your jeans then who even were you? Showing off your back pockets had to be done in the noughties, the more elaborate the better. Thankfully this style came and went and today more subtle designs such as our Nudie, Edwin and Stone Island designs can be found in our mens jeans category. Or if you do want to channel your inner Ed Hardy on a much more toned down scale then try our Vivenne Westwood designs.


May Competition: Win 3 Pairs Of Clarks Originals Shoes

Clarks Originals CompetitionFor May’s competition, Aphrodite have teamed up with Clarks Originals to give one of you lucky lot a chance to win 3 pairs of shoes. Spread across all of our social media platforms, the winner will be chosen at random and can choose any 3 pairs of Clarks Originals footwear (product choice is subject to availability at the time of the draw).

One of Britain’s most cherished footwear brands, Clarks Originals have an illustrious history dating back to the 1800’s, providing fresh, innovative and stylish footwear, changing the footwear scene forever. Creating some of the most iconic footwear silhouettes, Clarks have been worn by youth cultures and fashion movements throughout the brands history, including the best selling Desert Boot. Originally inspired by the British Army Officers, the Clarks Desert Boot has become one of the brands most loved designs, mixing British style with quality craftsmanship to create a footwear staple that can be seen on any city street.

Competition closing date is midnight 31st May 2015

To enter our competition, all you have to do is follow the instructions below:

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Style Sessions Are Back!

Style Sessions are back! This month sees the return of our popular style sessions posts. Focusing mainly of new arrivals, these posts will showcase some of the best new arrivals and how they can be styled to achieve a look for the everyday man. We have recently stocked a range of new brands since our last Style Session including Carhartt, Diemme, Paul & Shark, Edwin and Lacoste, so there will be lots of new fashion inspiration coming your way soon.

Style Sessions – Hugo Boss

1. Hugo Boss Green Snuggle Hooded Jacket – £250.00

2. Hugo Boss Orange58 Regular Jeans – £99.00

3. Hugo Boss Green Victorie Hexa Neoprene Trainers – £139.00

One of the few remaining true powerhouses of modern day fashion, Hugo Boss has managed to maintain its position as one of the most desirable, sought after and elegant brands in the world by offering constant innovation, whilst always remembering their traditional European styling root. This Style Session focuses on a mixture of Hugo Boss Green and Orange giving a casual laid back style perfect for a trip to the pub.

Hugo Boss Green Snuggle Hooded Jacket will become your best friend during the coming winter months. Crafted from thick jersey cotton with panel details drawing your eye to the contrasting colour and finished with a fully lined fleece inner making this a go to piece to keep warm and fashionable at the same time. The snuggle hooded jacket can be teamed with almost anything, instantly adding a designer feel.

A pair of Hugo Boss Orange Jeans has been styled with the hoody to continue the off duty weekend feel.  As with all Hugo Boss garments these Orange58 Jeans have been crafted from top quality materials, this time in the shape of characteristic selvedge denim for ultimate fit and longevity. Key features are the subtle branding throughout from the leather Boss Orange patch to the waistband and the metal logo button fastening.

Finally we have the Hugo Boss Green Victorie Hexa Neoprene Trainers in Medium Grey. Trainers are the must have footwear of the moment, and these sports inspired trainers are a simple casual pair to finish a relaxed outfit off perfectly. The splashes of green to the side panels and eyelets are subtle hints to the brands Green roots. Geometrics are a main theme used throughout the design, with the neoprene honeycomb print all over adding depth and texture to the shoe.

If any of the items above interest you at all, please call one of our friendly team on 0191 5675898 or email [email protected]

Must Have Fred Perry Jackets

With strong affiliations to a whole host of British youth culture movements, Fred Perry have grown to become one of Britain’s most treasured institutions of formidable style.

Named after one of the nations greatest ever tennis players, Fred Perry drew its first breath of inspiration from a blend of sport and street style, creating a unique style that hadn’t previously been seen before. TheFred Perry brand took flight, promoting their new found style under the single banner of the Fred Perry laurel wreath, making all of their designs instantly recognisable, and infamously cool.

As the brand grew, so did the range. The new array of pieces, which ranged from twin tip polo shirts, through to footwear and Fred Perry jackets, had the young, fashionable British consumers clamoring for the Fred Perry brand.

Fred Perry JacketsFred Perry Ripstop Cagoule

In particular, one movement- the mod’s, adopted Fred Perry as their uniform of choice. Making the most of the labels sharp lines, sleek styling and smart look, the mod’s made Fred Perry shirts and polo’s a staple of their style, whilst using a Fred Perry Jacket to protect them from the elements whilst they were out on their scooters. It was the Fred Perry parka in particular that announced the arrival of the Fred Perry jacket- a loose fitting style that was perfect for any mod weekend out, the Fred Perry Parka became an iconic style and a firm Fred Perry jacket style that is still loved today. Taking inspiration from the original parka, the Fred Perry Mountain Parka offers a similar style principle, putting protection and functionality first whilst still retaining the insatiable Fred Perry look that has become so desirable.

Fred Perry Jacket

Fred Perry Mountain Parka

View all Fred Perry Jackets here

Wrote by Sarah Kearney

Adidas Gazelle OG Trainers

Created by one of the most infamous labels of all time, the Adidas Gazelle OG trainer is one of the most iconic trainer silhouettes to ever be created. Playing a hugely important role in modern culture and style, Adidas have taken their styles that were originally developed for high performance, and reinvigorated them to move them off the tracks and fields and onto the high streets. With the help of endorsements by the likes of Run DMC, Adidas took the fashion world by storm with a sport infused street style.

The Adidas Gazelle OG trainers conform to this hedonistic mix of sport and street culture, delivering iconic styling that was originally designed to be an all purpose trainer for football. The Adidas Gazelle OG houses the instantly recognisable three stripes that have become synonymous with the Adidas brand, offering reference to some of football’s greats, who wore Adidas boots in some of their finest performances- from Franz Beckenbauer to David Beckham, Adidas Gazelle OG trainers are the equivalent to Adidas’ homage to the legends of the game.

Adidas Gazelle OG

View all Adidas Trainers

With a slender profile that features charismatic features such as gold branding and leather details, the Adidas Gazelle OG is finished using coloured suede. From year-round classics such as black and grey, the Gazelle OG also comes in a great selection of seasonal tones, making them the perfect trainer for all seasons.

A desirable heritage lies behind every pair of Adidas Gazelle OG trainers- since their birth in 1968 they have become an institution of casual dress down style, offering simplistic, direct style for the weekends.

Adidas Gazelle OG BlackAdidas Originals Gazelle Indoor in Black

View our full collection of Adidas Originals Trainers here


Barbour Jackets

Built on an illustrious heritage, Barbour jackets are the pinnacle of protection from the Great British elements. Heralding from South Shields in the North East of England, Barbour have an unprecedented reputation for providing the very best in weather beating outerwear, using their huge wealth of knowledge to blend both style and functionality to bring you iconic and stylishly well appointed jackets.

Since their birth in 1894, Barbour jackets have undergone a series of tried and tested alterations-each one improving on their predecessor. Men’s Barbour jackets have seen influences from everything from country pursuits to town and city endeavors, resulting in a culmination of styles that involve classic quilted designs, the historic and timeless Barbour wax jacket, and everything in-between.

The formula for success hasn’t changed a great deal over the years; with the cherished brand sticking to its admired morals when it comes to crafting outerwear. This season is proving to be no different, with the majority of men’s Barbour jackets featuring iconic finishes that are an instantly recognizable trait of the South Shields brand.

Pieces such as the Barbour Commander jacket offer the best protection that a Barbour jacket can provide, thanks to being crafted using the labels original wax cotton material to provide a water, wind and thorn proof quality that sits sublimely well with the sharp silhouette of the jacket. The heritage behind every men’s Barbour jacket is continued with the Commander- its bellowed pockets and deep shade of olive are both indicative of the infamous Barbour label, and make it a synch to work into any look for an instant touch of stylish heritage.

Barbour Commander JacketBarbour Commander Jacket available in Green and Navy both for £399.00

Barbour Dept B JacketBarbour Beeswax Field Jacket available in Grey for £499.00

A Number of Names* Presents Dexter Navy For Billionaire Boys Club Fall 2013

Billionaire Boys Club is one of the best known luxury street wear brands focusing on graphic printed tees and sweaters, mix that with the quality materials used, the brand creates unique styles and designs that brings exclusivity and quality clothing to the urban street scene. Most pieces are produced in limited quantities, so owning a piece of BBC is more then a fashion statement.

This season sees the return of some of the archive prints BBC are known and loved for including the classic diamond and dollar ‘wabash’ prints, mixed with the introduction of the fall seasons theme of Wealth Farms; silhouettes of industrial farming equipment, tractor tyre tread and  a digital camouflage created by NASA views of the American farmland from space are featured.

The below press images have been taken by Dexter Navy, a British photographer and film maker who focuses mainly on the uncensored ride through the youth culture of the 21st century, making him a perfect addition for the BBC brand. Shot at the abandoned water park ‘Rock-A-Hoola’ in South California, the newest season can be seen in all its glory. Navy’s lo-fi photography style infront of the dusty LA backdrop is perfect at depicting the bright colours and styles of the Billionaire Boys Club Brand.

Aphrodite stock a wide wide range of Billionaire Boys Club Clothing, from classic pieces that prove popular season after season, to the brands new AW 2013 collection.

View the full Billionaire Boys Collection here

Images taken by Dexter Navy


Style Session – Issue 6

1. Stone Island Soft Shell R Jacket – £295.00Stone Island Soft Shell Jacket

2. Nudie Straight Alf Jeans – £90.00

3. Y3 Sprint Classic Trainers – £190.00

The Style Sessions are back, and if we do say so ourselves this outfit is a must have for any modern man featuring top brands from the likes of Stone Island, Nudie Jeans and Y3. These brands are some of the best in the fashion scene at the moment and prove very popular season in season out here at Aphrodite Clothing.

Starting from the top, we have the Stone Island Soft Shell R Jacket in Blue. Stone Island are world famous for their innovative designs mixed with their research into technical dying techniques and fabrics, which over the years have helped them cement themselves as one of the best known brands in mens designer sports and technical wear. Taken from the Autumn/Winter Collection, this jacket has a full fleece lining, making it ideal for the colder winter days ahead and has been crafted from 3 ply performance material with an 8000mm water column making this a breathable waterproof and wind-proof jacket. Other features include a peaked hood, 2 front zip fasten pockets, long sleeves and finished off with the symbolic removable Stone Island compass patch to the sleeve.

Moving onto the jeans, these are Straight Alf’s from the prestigious Nudie Jeans brand. Crafted from 100% organic 13.2 oz denim, these regular fitting straight leg jeans will become a staple in your collection that will improve with time. Nudie themselves recommend buyers of their raw denim to wear them for a number of months without washing to achieve a personal, stylish and worn in appearance, ultimately becoming a second skin. Styling with a plain white tee, trainers and a jacket will complement these jeans for a casual weekend look.

Finishing this outfit, we have Y3 Sprint Classic Trainers in White at £190.00. Proving popular year after year, the Y3 Classics boast the iconic Adidas stripes to the side panels mixed with the Yohji Yamamoto name. These are a smart pair of trainers, mixing the classic Adidas look with the modern slim-lined slick designs of Y3.  A quality pair of trainers ideal to finish off a stylish casual look.

If any of the items above interest you at all, please call one of our friendly team on 0191 5675898 or email [email protected]

Stone Island Badge Close UpNudie Jeans Detail Stitching

Y3 Sprint Classic Trainers


Sunday Lookbook – New Arrivals AW 2013

Here at Aphrodite we have had over 150 new arrivals come through the door in the last 2 weeks, with many of these available to purchase online and the rest coming very soon. Top name designer brands such as Moncler, Paul Smith, Y3 and Ralph Lauren are a few that have new AW 2013 stock now available which will help keep you warm this winter along with adding that stylish modern edge to your look. Whatever your looking for whether its some chunky bold knits, footwear, that prefect winter coat or the staple pieces like polo shirts and jumpers, the new AW collection here at Aphrodite will have something for everyone’s taste. Make sure you check back daily for our latest new arrivals to be constantly up-to-date.

We are offering free UK delivery on all full price orders over £100, so now is the time to get stocked up on clothing for the coming.

Moncler Ralph Lauren ClothingDesigner KnitwearDesigner Trainers

Wrote by Sarah Kearney