Brands In Focus | Aphrodite


Brands In Focus


CDG PLAY x K-WAY: Collab Just Dropped

Hitting the shelves at Aphrodite is the all new CDG PLAY x K-WAY collectionComme des Garçons PLAY are no stranger to a great collab, having previously worked with the likes of Kaws and Converse, CDG PLAY’s newest collection features the established outdoor brand K-WAY.

CDG x K-Way
Founded in 1965 by Léon-Claude Duhamel, the brand’s innovative forward-thinking ideas led to the creation of the first windproof and waterproof packable jacket in history. Now Comme des Garçons bring the jacket into 2022 with their contemporary take on the classics. The Leon half zip and Claude full zip jackets have dropped in versatile colourways that allow you to take your style to the great outdoors.


Dropping in navy and ice-white colourways, the Claude full zip jacket will become your new go to. Like the pullover, it offers a waterproof option that is easily packed into itself, ideal for when the weather gets warm. The Leon half zip also provides a brilliant option, coming in a hot orange and sandy beige. Crafted with nylon ripstop technology and weighing in at only 320 grams, this lightweight option certainly is both durable and stylish.


The collection features a K-WAY zip and a CDG heart logo to the back shoulder, and to finish off the collab, K-WAY and CDG PLAY’s logos are proudly placed side by side on the chest.

Act fast to secure your CDG PLAY x K-WAY piece as the jackets are sure to sell out. Shop the collection in-store at Aphrodite Clothing.

Carhartt Jeans Newel Pants Blue

Carhartt WIP Newel Pants: Denim Duo Drops

The inclusion of Carhartt in Aphrodite’s vast denim range is not one to be taken lightly; Featuring brands such as Edwin and Nudie, only the best jeans can be admitted onto our shop floor.

But why do Carhartt WIP Jeans make the cut?

Carhartt’s Work in Progress range is a fusion of the brand’s origins in rugged workwear, and their contemporary take on fashion. So it’s a no-brainer that they have taken their approach to jeans. Oozing with style, the Carhartt Newel Pants are crafted from a Poly-Cotton blend that increases durability, whilst keeping that soft denim feel. The button fly houses subtle Carhartt branding and contrast stitching adds a nice hint of colour. The jeans are finished off with a Carhartt patch logo: a logo synonymous with quality.

Carhartt Jeans Newel Pants Blue
How do they fit?

Carhartt’s Newel Pants opt for a relaxed tapered fit, creating a more laidback, casual look. They run true to size and come in a regular length (32″).

How can I take care of my Carhartt Jeans?

Aphrodite advises that you don’t wash your denim! Washing a good pair of jeans (like these) can ruin the material and decrease their lifespan. If your pants are marked, first try rubbing them with a damp cloth. If they smell opt for airing them on your clothesline. However, if you absolutely must wash them, Carhartt advises you to do so inside out on a 40-degree wash.

Carhartt Newel Pants Stone Washed
How should I style them?

Carhartt’s Newel Pants are unbelievably versatile. You can wear them as seen above, with an overshirt and boots for more of a rugged worker look. Or choose a graphic tee and smart trainers for a more casual day-to-day look. Whatever you wear with these jeans, they will transform your style and elevate your look.

Carhartt Newel Pants Blue
Dropping in both a blue and stone washed colour, the Carhartt Newel Pants are available to shop now. Purchase both online and in-store, at Aphrodite Clothing.

Introducing the adidas Earlham Trainers

adidas are no strangers to creating a classic and versatile pair of footwear, and the adidas Earlham Trainers are no exception. adidas for over 70 years have created simple but effective footwear choices that make choosing an outfit 10 times easier, and with a monochrome pair such as the Earlham’s, it can’t get easier.

Adidas Earlham Trainers

Arriving to the shelves of the sneaker obsessed, the adidas Earlham trainers are presented in a sleek and minimalist approach to smart but casual wear. Dressed in all-white and all-black perforated leather, these low collared trainers are a nod to the brands archive silhouettes, with the iconic stripe design to either side of the shoe and classic gold metallic branding. This 70s inspired shoe sees a rubbered outsole, cushioning each step with maximum comfort whilst the branded tongue lies over the arch of the foot and supports the 7-eyelet lacing system, allowing for the greatest support when wearing the Earlham trainers all day. Style these classics with any smart/casual outfit, whether it’s smart trousers, jeans or joggers the Earlham trainers are fit to be a go-to everyday no matter the occasion. 

Adidas Earlham Trainers

Shop the adidas Earlham Trainers in Black or White at Aphrodite online and in-store now.  

What is Taylon Fabric?

As we all know, CP Company are no strangers to creating a masterpiece material with technical and high standard features, and their Taylon Fabric is a favourite here at Aphrodite. Crafted by tangling mono-filament yarns through a high pressure air stream, however the tangling effect is less visible and the Taylon L garments show a much more cotton-like appearance.

Initially, these Taylon fabrics were developed with the intentions of providing a matt and non-reflective nylon to the military, to suit camouflaging purposes. But now a favourite for everyday wear thanks to its water resistance, perfect for outdoor walks, or even just the everyday English weather, the Taylon fabric has what it takes to take you through the days comfortable and satisfied. Although providing a warm and protective fit, the Talon L still allows for breathability and comfort due to its finer nylon Taslan fabric which is used, meaning this coat is perfect for walking and everyday activities where movement is needed, but also perfect to pair with less layers when the weather starts to take a brighter turn during spring.

CP Taylon L Shirt

The Taylon L fabric is seen in action through the Taylon L Shirt in Nugget gold, dressing the overshirt in the technical Taylon fabric with outstanding features and a radiant yellow colourway, providing a resilient and opaque finish that has been garment dyed for increased depth and intensity throughout.

Shop this CP Company Taylon L Shirt and many more CP Company products here at Aphrodite online and in-store now.

CP Company's New Arrivals

CP Company Spring ’22 New Arrivals

CP Company has become a must-have in any gents wardrobe, so it is no surprise that the brand’s new arrivals are one to look out for. Since 1975, CP Company has created techniques and materials which has made their products like no other. It all began for the brand when the young, graphic designer Massimo Osti started being recognised as the ‘godfather of urban streetwear’, and this was all due to the use of combining the functionality of vintage military, workwear, and sportswear, whilst continuing to research new fabrics and techniques. A common technique that is used on all products is the use of garment dyeing and the latest CP Company new arrivals are no different.

Introducing the CP Company Diagonal Raised Fleece Sweatshirt, arriving in a monochrome colorway of total eclipse, griffin grey, and black, these three staple pieces are a must-have when it comes to simple everyday dressing. Made to superlative standards in Italy, these classic sweatshirts are made from a midweight loopback cotton fabric that combines comfort with a long-lasting feel. This tonal design sees the iconic lens situated on a discreet sleeve pocket embedded into the sleeve, whilst ribbed trims at the collar, cuffs, and hemline are added to retain heat, perfect for those colder days ahead. Pair with your favorite pair of denim or joggers depending on the occasion, or maybe take a look at more of CP Company’s new arrivals including the Cargo Pants.

CP Company Sweatshirts

Presented in, again, black or total eclipse, you are practically spoilt for choice when it comes to pairing these cargo pants with pre-owned items. A demonstration of CP Company’s military aesthetic, these pants are made from stretch-imbued cotton, delivering comfort whilst also flexibility for extra movement and less restriction. Dressed in monochrome shades, these pants feature six pockets in total, including two large cargo styles, with one representing the company’s iconic lens detailing, whilst an efficient zip fly is added for extra practicality.

CP Company Pants

Arriving in a versatile colourway as part of CP Company’s new arrivals, the Light Fleece Shorts are made from featherweight cotton fleece for a relaxed feel. The waistband of these shorts is fastened by a single color-matched drawstring meaning you can lock in the right fit. Handy pockets at the sides and thighs offer space to carry essentials whilst the lens detailing can be seen on the lower thigh pocket.

Using CP Company’s garment dying method, the Taylon L Shirt in nugget gold will undoubtedly add a vibrant feel to your wardrobe this winter. Crafted from Taylon L, CP Company’s cutting-edge nylon Taslan fabric, inspired by matt and non-reflective materials used in the military. This regular-fitting long sleeve jacket features a full-length contrasting zipper providing further protective coverage to suit any adverse weather sitting. Whilst two patch-style pockets are added for extra practicality and a phone holder is seen on the left sleeve signed with the iconic CP Company lens.

CP Company Zipped Overshirt

Also in CP Company’s new arrivals, the Zipped Lens Shirt Emerized Gavardine in griffin grey arrives just in time for the cold weather. Designed to keep you covered from the elements in style, the front has a full-length centralised zip closure for a customisable fit, while to the left of the chest, a single chest pocket offers space to safely carry essential items when active. To the cuffs, press studs allow you to wear this jacket the way you desire, sleeves up or down. It wouldn’t be a CP Company new arrival if this piece didn’t include the legendary lens accent, situated to the left sleeve on top of a practical phone holder.

Why not go all out in CP Company and feature these Goggle Beanies in your winter fits. These CP Company new arrivals provide ample insulative coverage when paired with any relaxed wardrobe. Crafted from pure cotton with a comfortable rib-knit construction, these beanies are designed to prevent itchiness, meaning you’ll be comfortable and warm. These winter warmers are signed off with signature lenses, giving an instantly recognisable look.

Shop these CP Company new arrivals as well as many other new arrivals at Aphrodite online and in-store now.

Y3 Kaiwa Sneaker

Latest Arrival : Y-3 Kaiwa Trainers

Y-3 Kaiwa trainer brings sport-style to the street.

The Y-3 collection first hit the streets in 2002, with the idea of redefining streetwear. Blurring the line between sports and streetwear by fusing both together. Y-3’s signature style combines the excellence of German-engineered garments with the creativity of Japanese designer Yohji Yamamoto who is well known for his avant-garde tailoring featuring Japanese design aesthetics. Resulting in modern pieces of Japanese and German streetwear which have inspired people around the globe, gaining a large following in their almost 20-year existence.

Y-3 kaiwa trainer

The Y-3 Kaiwa trainer is part of the exclusive Y-3 collection available at Aphrodite, which takes inspiration from the past. Taking designs that were released in the 70s, 80s and the 90s producing a contemporary twist on classic designs. The unique idea of redesigning old silhouettes by taking inspiration from today’s styles and trends has led to a thread of classic designs which all have a uniqueness shaped by the decade when they were crafted.

Y-3 kaiwa trainers have a minimalist design of a running shoe silhouette. The Kaiwa is the first-ever Y-3 shoe to feature pieces directly from the archives of both collaborators. The silhouette was originally designed by Yamamoto and Adidas and now has been updated with a contemporary touch, infused with modern technology. A woven upper offers enhanced comfort with a lightweight EVA midsole that gives extra cushioning to support your feet throughout the day.

Y-3 kaiwa sneaker

A lace closure helps give a secure fit to the trainer, allowing the shoe to be worn as both a sports trainer made for exercise or a fashion trainer crafted to make a bold statement on the street. Stylish detailing of geometric shapes in leather creates a modern and striking exterior. The Y-3 KAIWA shoe is finalised with a suede Y3 logo tab to the heel of the shoe completing the symmetrical look of the updated trainer.

The Y-3 Kaiwa trainer is available at Aphrodite.

Norse Projects AW 21 Collection

The Norse Projects AW 21 Collection has been released and it’s full to the brim of versatile pieces with a Scandinavian touch, which no doubt will aid you in forming both casual and formal looks this season. 

The Norse Project brand has gone from strength to strength since its debut launch in 2009. A worldwide brand that has roots in a skateboard shop in Paris, has grown a truly loyal following of fans inspired by their scandian style and authentic designs. Norse Projects evolution took place over a decade in the vibrant cities of Copenhagen, Pairs and London. They found success in almost every city they visited sticking to the original features that resonated with their fans and their own styling philosophy of clean finishes, superior cuts, a distinctive feel of quality, and minimalistic designs that were practical and stylish.

Norse Projects AW 21 Collection

The Norse Projects AW 21 Collection sees modern fabrics combined with classic patterns and textures. To create versatile pieces that had a Scandinavian touch to form both formal and casual looks for all-year-round wear. Norse Projects found that the Isle of Mull in Scotland best represented their new collection, the vast open landscape of the coastal island expressed a sense of freedom and tranquillity.

The Norse Projects AW 21 Collection is fully functional, representing everything that is covetable about a Scandinavian twist on fashion Norse Projects concentrated on providing practical and effective pieces that went back to clothing’s roots of quality and design. From caps to sweaters, the Norse Projects autumn-winter collection has a piece that resonates with everyone, here is a rundown of the stand-out pieces from the Norse Projects AW 21 Collection available at Aphrodite.

Norse Projects Latest Collection

Fridolf N Intarsia Crew Jumper

Norse Projects Fridolf N Intarsia Jumper. A piece in keeping with the contemporary stylings found on the high-streets of Copenhagen, this jumper is knit from 100% lambswool and a perfect addition to your knitwear collection. The crew-neck jumper has cuffed sleeves and hem to help trap internal heat inside the jumper allowing for a perfectly warm and fitted experience. The Fridolf N Intarsia crew jumper is finalised with a pixelated ‘N’ on the upper chest, branding the look.

Norse Projects Fridolf N Intarsia Crew Jumper

Frederik Tab Fleece Jacket

Norse Projects Frederick Tab Fleece Jacket. The Frederick tab fleece is true to the contemporary styling and functionality of Norse Projects. Crafted from recycled polyester, the fleece features air pockets for improved breathability and thermo-regulation, keeping you on-trend and cosy this winter. A central silver full zip allows the fleece to be worn open or closed and look equally as good. The collar, hem, and cuffs feature clean taping help to achieve the clean Scandinavian effort synonymous with Norse Project. The Frederik tab fleece is finalised with a white branded tab at the front of the piece.

Norse Projects Frederik Tab Fleece Jacket

Fraser Tab Series Hoodie

Norse Projects Fraser Tab Hoodie. The Danish brand has been producing both high quality and fashion-forward apparel propelling them forward as one of the most sought-after streetwear brands on the market today. This Fraser hoodie is quintessential of the brand utilitarian stylings, crafted from densely knit 100% organic cotton for a soft yet robust feel. A roomy lined hood is adjustable by draw-cords allowing for a personalised fit. While sleeve cuffs and ribbed hem are added to improve the structure of the piece. The Tab Series feature the brand original white patch label, featured on this piece on the front lower corner.

Twill Sports Cap

Norse Projects Twill Sports Cap. The perfect headwear accessory to match the tones in your chosen outfit. The Norse Projects cap is unmistakable of Scandinavian descent, with sleek lines and a minimalistic yet functional exterior. The six-panel design is made from light cotton twill, with ventilated eyelets and a small ‘N’ signature at the front, complete with an adjustable rear slider.

Norse Projects Twill Cap

Browse the Norse Projects AW 21 Collection now at Aphrodite.

The North Face Dryvent Jacket

The North Face DryVent Jacket : Aphrodite Reviews

The most sought-after archival collection has been brought back to life. The North Face DryVent Jacket is tough, bright, and fully loaded with tech.

From a single store on the beachfront of San Fran to a global brand, The North Face has had a mountain size raise since its founding in the 1960s. The North Face has consistently looked forward and towards technology to help improve their designs, using performance fabrics to produce functional and casual silhouettes, ideal for those who want to stay protected from the elements and look stylish doing it.

The North Face Dryvent Jacket is fully waterproof, windproof and breathable, this allows for ultimate protection against all weather conditions. Crafted from 100% recycled polyester, the Dryvent Jacket is another step forward by The North Face in their goal of producing all their garments from recycled, regenerative, organic, or responsibly-sourced renewable fabrics.

The North Face Dryvent Jacket

History of The North Face DryVent Jacket

The original The North Face DryVent Jacket was part of the Search & Rescue collection, designed to protect mountain rescue teams. The new design pays homage to the original DryVent Jacket, however, this new piece has been given a contemporary touch. To make the jacket just as functional in an urban city as it is in a mountainsous environment. The North Face DryVent Jacket would be a perfect addition to your outdoor wear collection as is available at Aphrodite in red and yellow.

The North Face Dryvent Jacket

The jacket pays tribute to the search and rescue garments which are required to stand out and be seen. As well as having multiple pockets for storing maps and equipment. The lightweight jacket has been updated to be more functional, improving the flexibility and breathability of the piece. The North Face DryVent Jacket is an all-year-round essential jacket that combines comfort, style and practicality.

The North Face DryVent Jacket is now available online and instore at Aphrodite

Opening Ceremony Beanies

Opening Ceremony : Brand Guide

When Opening Ceremony first debuted in 2002 it stood out from the crowd immediately due to its unique infrastructure. The brand’s retail locations not only carried products under the Opening Ceremony moniker, but they also played house to a range of apparel and accessories from other designers. The label’s strong affinity for fashion was instantly clear thanks to its fusion of cultural influences from around the world, its steadfast devotion to design and it’s inclusive philosophies.

Who founded Opening Ceremony?

Opening Ceremony was founded by Humberto Leon and Carol Lim. The duo met as students at the University of California, Berkley and quickly became best friends thanks to a multitude of shared interests between them. Embarking on enterprise within the fashion sphere only cemented the twos friendship even further. Lim was initially inspired to start her own clothing line after an insightful trip to Hong Kong, where she embraced a wealth of new culture. September 2002 marked the moment where Carol and Humberto’s vision for the brand came to fruition.

The name Opening Ceremony is actually borrowed from the modern Olympics. The whole idea of the Olympics Opening Ceremony is to unite individuals from around the world whom all share an interest in sport. Lim and Leon’s Opening Ceremony concept works on the same basis in terms of a global reach, but within the realms of fashion.

Opening Ceremony

Opening Ceremony Stores & The Opening Ceremony Aesthetic

The first OC store popped up in the Big Apple and was one of the first retail shops to carry Havaianas and Topshop products. New Yorkers, particularly those in the Soho area, were also first acquainted with esteemed international labels Alexander Wang, Comme des Garçons and Acne Studios via Opening Ceremony. Their stores contributed to the vibrant ambience of downtown culture, uniting likeminded individuals and their penchant for creativity.

Opening Ceremony’s own clothing line became a direct avenue for Lim and Leon to unleash their genius. Designs across the board were informed by the duo’s travels across the world, with the creatives filtering in cultural references, playful colourways and political themes into collections over the years. The Opening Ceremony box logo has became a hallmark of the brand’s identity and can be worn by surfers on the beaches of Cali, to the trend-conscious Japanese. The overriding OC aesthetic is all about inclusivity.

Opening Ceremony Denim

Who Has Opening Ceremony Collaborated With?

Collaborations are key to Opening Ceremony; past collabs include Coca-Cola, Dickies, adidas Originals, Columbia, Polo Ralph Lauren, Disney, Vans and many more off-the-wallhook-ups. Through collaborations with other brands, Opening Ceremony has been able to form strong relationships with designers in order to enhance their reputation. Opening Ceremony has been able to further advertise their products which centre around loud statements about politics, cultures and people. We wanted a brand that was non-judgemental and open for all… before gender-neural, or any of those terms were used… we were always about that… and weve never been shy of letting people know how we feel politically or what our stance is on world issues” and in all those ways, the label has always been ahead of their time.

Opening Ceremony Sweats

Opening Ceremony Is Acquired by New Guards Group

Fast forward seven or so years and the company is now overseen by the New Guards Group, a vaunted cartel that also owns Off-white, Palm Angels and more. Operating a majority stake in the company, New Guard Group boast factories in Italy with locally sourced fabrics, meaning the quality and standard of OC’s garments has only risen since this acquisition while prices have remained reasonable. Humberto Leon and Carol Lim now work solely in-house, overseeing ready-to-wear capsules and accessories.

Opening Ceremony Hats

Since its inception, the brand has changed the way many people view fashion. Opening Ceremony proved that there’s room for everyone in the fashion world; while still looking out for ‘their own’, Humberto Leon and Carol Lim shared their venture with other creatives, offering emerging labels the chance to thrive via the platform they worked so hard to build. When you purchase an Opening Ceremony product you not only enhance your wardrobe, but you buy into the culture of the brand too. Opening Ceremony is more than just clothes.

Discover Opening Ceremony in-store & online at Aphrodite.