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August 9, 2022

New Balance U9060BRN Launch Date

Set for release on the 13/08/22.

The initial drop of New Balance’s 9060 silhouette was an instant hit, inspired by the 99x series and 860v2 trainers, the shoes offer a clear cut fusion of retro and contemporary aesthetics. This Saturday (13/08/22) the Boston based brand are releasing a fresh colourway of the model. Possessing a versatile Dark Brown colourway and crafted using premium suede and leather materials, the second iteration of the 9060s are expected to be just as much of a hit as the first.

For those who aren’t too familiar with the model, it’s visuals offer an oversized and chucky sole, lifting up the heel to give it an aggressive and dynamic stance. The upper sees a mesh toe box engulfed by an array of premium materials, as well as a 3M reflective badge that’s lodged to the side panelling. to sum the shoes up in two words they’re comfortable and stylish, New Balance’s speciality.

Ensure you keep an eye out on the Aphrodite socials, as well as our New Balance and new in categories for the latest and greatest New Balance arrivals.

Shop the latest New Balance here!

July 26, 2022

New Balance 574 Size Guide – How do they fit?

A Timeless Silhouette

Dubbed ‘the most New Balance shoe ever’, the 574 is the brands most unlikely icon. The trusty silhouettes forgoes advanced technologies and luxury materials, and instead opts for sheer functionality as its selling point. A trainer you can rely on, the 574 is ideal for everyday wear and will slot right into your casual-wear rotation.

Don’t let the apparent lack of New Balance technology fool you though, these kicks are incredibly comfortable; A spongy insole offers a soft base while ENCAP technology combines lightweight EVA foam with a durable polyurethane rim to deliver unparalleled support and stability. The trainers durable outsole can take a beating far beyond everyday wear and its rugged design offers the wearer traction and grip on the most slippy of surfaces. To the upper, a mesh base increases breathability and airflow while the aesthetics are elevated with leather and premium suede overlays. New Balance branding appears in the form of embroidery to the heel and tongue, the iconic ‘N’ logo and the Boston based brands famed phrase, ‘The Intelligent choice’.

A truly timeless and iconic silhouette, the 574 is a classic and is sure to offer a reliable trainer for years to come.

Navy and Silver Birch Colourways are dropping on the 30/07/22 and 01/08/22 respectively. Cop yours at Aphrodite Clothing.

How do the New Balance 574 fit?

The New Balance 574 fits perfectly, they run true to size and their wide footbed means that any foot width can sit comfortably in the trainer.

How do you style the New Balance 574’s?

The New Balance 574 flaunts a classic look with a slightly retro style, and you can pair them with pretty much anything. Whether you opt for a smart pair of chinos, a casual pair of jean, sweatpants or shorts, the 574 is always a safe styling option.

Are the New Balance 574’s comfortable?

The use of New Balance’s ENCAP technology and the EVA foam outsole means that every step is cushioned, the trainer can offers day long comfort no matter the task, and an offering of stability and support makes it the ideal shoe for those who plan to be on their feet all day.

How do I care for my New Balance 574’s?

The New Balance 574’s are made using a variety of overlaying materials, and while they are rugged and durable, it doesn’t mean that they are dirt-proof. To prolong their lifespan we recommend giving them a spray with Crep Protect before wear, and cleaning them down with Jason Mark’s Cleaning solution if they get awfully dirty.

Shop New Balance Trainers here!

July 25, 2022

New Balance 920 Made in England – Launching 28/07/22

We all love fresh New Balance!

The New Balance 920 is one of the Boston based brands more recent silhouettes. Initially released back in 2020 the trainer follows the archival traits of the 990 and 1000 series, offering a classic and contemporary fusion.

Constructed in New Balance’s notorious Flimby factory, the model joins a long list of quality Made in England silhouettes. An array of premium materials are used in the making of the upper, where a breathable grey mesh fabric offers as a base for crisp white pigskin leather overlays. Branded embroidery is carefully stitched into the shoe by skilled workers, while the brands iconic ‘N’ logo appears on the shoes side panelling in a 3M reflective material.

Underfoot, a 990V3 sole unit offers the incredible cushioning that New Balance is known for while an ENCAP midsole combines lightweight foam with a durable polyurethane rim to deliver all day support. With this pair, undeniable comfort is key.

To celebrate 40 years of footwear production in their Flimby factory, New Balance have printed 40th anniversary graphics to the 920’s insole, and shipped them in a unique, celebratory box. Cop your pair on the 28th of July at Aphrodite.

Shop the latest New Balance here!

June 23, 2022

New Balance: Fresh Colourways & New Arrivals

New arrival alert! We have just stocked up on seven fresh models of New Balance, check them out below.

991 Arrives in Green:

When you look up the definition of ‘classic’, I’m pretty sure this is what comes up, right? The New Balance 991 is one of the most recognisable silhouettes of all time, wearing tonal colours effortlessly (as proven by this colourway).

Four fresh colourways of the 730:

New Balance have grabbed the 730 straight from the archives, dusted it down and given it a fresh lick of paint, or two, or three, or four? Yeah, definitely four! Check out the model in Navy, Grey, Burgundy and Off White.

Two new 327 looks:

The heritage inspired runner has been making waves since its initial release back in 2020. With a sleek design, aggressive stance and lightweight feel, the model has quickly solidified itself as one of the best everyday trainers in the game. Picking up a pair of 327’s is a no brainer, only one issue though, you taking the blue, grey or both?

Shop New Balance here!

May 12, 2022

New Balance 2002R ‘Nightwatch Green’ Lands at Aphrodite Clothing

A stunning colourway from the ‘Higher Learning Pack’.

Following on from the huge success of the recent ‘Higher Learning’ New Balance Protection Pack, the New Balance 2002R is quickly solidifying itself as the greatest silhouette of 2022 and is set to drop in a ‘Nightwatch Green’ colourway at Aphrodite Clothing.

Sporting the same wavy side panelling and reflective ‘N’ branding, the trainer is dressed in a vibrant green colour that’s guaranteed to make you stand out from the crowd. The upper of the trainer utilises a supple suede that encapsulates a breathable mesh toe-box, creating a vintage look and offering a ‘Dad trainer’ aesthetic. White lacing secures the shoe while to the cream sole, NERGY and ABZORB technology guarantee comfort with support being offered through the brands Stability Web technology. The trainer is finished off with a black outsole and various pieces of New Balance branding.

These kicks are expected to fly off of the shelves, so to secure your pair head over to our New Balance category at Aphrodite.

May 3, 2022

New Balance set to drop a commemorative 991 to celebrate 40 years of ‘Made in UK’

Celebrating 40 years of manufacturing the ‘Made in UK’ range.

Despite New Balance’s rapid growth in recent years, and subsequently a rapid increase in demand, the Boston based brand continue to produce their ‘Made in UK’ collection in their Flimby factory; Situated on the Cumbrian coastline, the factory relies on the skill of experienced local workers to produce almost 28,000 pairs of sneakers weekly. As testament to the quality of craftsmanship, and to celebrate the 40th anniversary of ‘Made in UK’, New Balance are gearing up to release a commemorative 991 colourway.

The New Balance 991 is arguably one of the brand’s most iconic models. Inspired by the Made in US 990 and the Made in UK 1500, the silhouette offers pure style and an unparalleled ‘dad sneaker’ aesthetic. Since its debut back in 2001, almost every 991 colourway has been produced in Flimby, maintaining the same expected standards and quality of the factory.

And the 40th anniversary 991 is no exception.

Dressed in a stunning, yet simple, grey colourway, this sneaker looks set to join a long line of sought after New Balance kicks. Pigskin suede makes up the toe-cap, side panelling and heel of the shoe while a mesh toe-box offers breathability to the sneaker. Leather beige detailing provides a pleasing contrast to the grey colour scheme, sprucing up the tongue, heel and toe-box of the kicks. Reflective patches can be found at the heel, where ‘991’ is neatly embroidered into the shoe, as well as making up the iconic ‘N’ New balance branding to the side of the shoe.

To the sole of the sneaks, ENCAP midsole cushioning combines lightweight foam with a durable polyurethane rim to deliver all-day support. C-Cap technology also provides support to the forefoot of the shoe while ABZORB crash pads absorb impact through a combination of cushioning and compression resistance. The two-tone paintjob adds to the overall style of the shoe while transparent windows show off the ABZORB pads found in the heritage kicks.

Reminders of the 40th anniversary are placed on the in-sole and the inside of the shoes tongue, as well as the aptly decorated commemorative box the kicks arrive in. Expected to launch on the 5th May, you’ll be able to get your hands on a pair at Aphrodite Clothing.

Shop New Balance here!

Adidas x Parley Stan Smith and Forum Low

April 22, 2022

Adidas x Parley Drop A Sustainable Duo

Adidas and Parley are no stranger to a collaboration. Having previously delivered on a colourful rendition of the Ultra-boost 5.0, the two have teamed up once again, this time to put a spin on the classics. Revamping the iconic Stan Smith and Forum Low silhouettes, the duo have infused recycled materials and a crisp white colourway to create a clean (no pun intended) capsule collection.

Both styles are crafted using at least 50% Parley Ocean Plastic and 50% yarn made from recycled polyester, ensuring that you’ll own a truly eco-friendly pair of kicks. The Forum Low sees its distinctive strap dressed in woven black detailing and proudly presenting Adidas and Parley branding. The same detailing can be found at the heel of the shoe, while the mid-section of the Forum plays host to black trim and a trefoil logo. As always the three stripes synonymous with the brand take their place on the upper of the shoe.

The Stan Smith also possesses the unique woven black detailing to the heel. While an off white trim can be found at the eyelets and sole of the kicks, helping to break up the monotone feel. A perforated three stripes is located at the side of the shoes while “Endorsed by Stan Smith” is printed across the tongue.

Adidas and Parleys efforts continue to have a positive effect on the footwear industry, with both brands truly striving towards sustainability within the footwear industry. You can shop both the the Adidas x Parley Forum Low and Adidas x Parley Stan Smith, online and in-store at Aphrodite Clothing.

Shop the Adidas X Parley Trainers here!

April 14, 2022

Lanvin Curb Trainers drop in a refined Beige Colourway.

While Fashion house Lanvin are known for taking their typical Parisian flair to clothing and accessories, their Curb Trainer has clearly proven that a bold approach is just as effective when used on footwear.

Creating a stand out trainer for an overly saturated market is no easy feat, but Lanvin done exactly that with the introduction of the Curb trainer in 2020. Inspired by skate culture of the 90’s, and curiously similar to the famed Osiris D3, the popularity the shoes have gained are arguably a result of their crazy shape and ‘out-there’ style.

To help tone down the shoes, Lanvin have dropped a more refined colourway featuring beige, beige and… More beige. Monochromatic tones help to add styling versatility and the funky character of the trainer ensures that, no matter what, they’ll always be a stand out piece.

Featuring wavy side panels constructed from suede, a notably oversized tongue and large woven laces inspired by the Japanese kimono, the Curb trainers have it all. Sturdy metal eyelets keep your lacing secure, a perforated suede toe box ensures breathability and a rubberized toe and heel cap add and element of durability and protection to your trainers. All while Lanvin branding decorates the trainers for a classy finish.

Dressed in beige and rocking an unbelievably bold attitude, these Lanvin trainers are available to shop in-store and online at Aphrodite Clothing.

March 10, 2022

New Balance 327 Size guide – Do they run TTS?

The New Balance 327 is a trainer that has seen a rapid rise in popularity over the last couple of years. Its unique style and chunky sole has made this model a must-cop silhouette. Want to find out more about it? Well Aphrodite have you covered, read our pit stop tour of the New Balance 327 below!

What Is the New Balance 327?

The New Balance 327 is a trainer silhouette that was created through the fusion of some of New Balance’s top models. Traits of the 320, 355 and the Supercomp can all be found within the creative process that led to the 327 being created. The sleek running trainer’s silhouette notable possess large “N” New Balance branding to the side panels, alongside a chunky midsole that houses the shoes unique outsole. The outsole is extremely distinctive, it travels along the bottom of the shoe and halfway up the heel, before coming to an end in a triangular shape. All in all, the shoe offers a casual, sporty look and is extremely versatile, pairing well with jeans, chinos, cargos, joggers and more.

How does the New Balance 327 fit? Does the New Balance 327 run TTS?

Typically, the New Balance 327 does run TTS. However the shaping of the shoe means that it is slightly narrower in the midsole area so if you want a more relaxed and comfortable fit, try going half a size up. When the shoe is on foot, it feels lightweight and breathable, while offering an abundance of comfort.

Is the New Balance 327 popular?

The New Balance 327 has become one of the brands bestselling shoes since its release in 2020. This is most likely due to the shoes on trend, yet unique silhouette, alongside the unparalleled comfort it offers.

Are the New Balance 327 running shoes?

Yes the New Balance 327 are designed to be used as running shoes. Taking inspiration from running trainers in the 70’s, these heritage inspired trainers offer a lightweight, comfortable shoe for the track. Used by many members of the Aphrodite team for running, we can wholeheartedly endorse the 327’s for anything from a light stroll to a full on sprint.

Shop the New Balance 327 in a multitude of colours online and in-store at Aphrodite Clothing.

Shop New Balance 327 Trainers Here

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